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About Danskin

Since 1882, the Danskin® Brand has proudly been synonymous with femininity, innovation, quality and superior comfort and fit. Starting out as a family owned business that catered to New York City’s dancers selling tights, tutus, and leotards, Danskin® soon became the standard for dancers across the USA. Today Danskin® enjoys status as the ultimate female active brand, both nationally and internationally. The label has evolved with women's lifestyles for over 125 years to create the best in fashionable, functional dancewear, active wear and casual clothes as well as fitness equipment including weights, toning balls and yoga mats. Be it stylish activity-appropriate fitness, yoga, dance, gymnastics, or casual wear, Danskin® is dedicated to meeting the changing fashion wants and performance needs of active women and girls. Danskin® is credited with producing the first nylon bodywear in the 1950s. In the late 1960s, the company expanded beyond a market that consisted of dancers, gymnasts, and skaters when they marketed their first product designed for street wear by the general female public. Adding convenient snaps to a conventional dance leotard and updating the styling to make it more fashionable, the bodysuit was born. This was when the company began to market products to a broader range of consumers. The Danskin® mission is simple: To offer women and girls exceptional clothes for living. This includes feminine styles and comfort-conscious designs crafted in performance fabrics engineered for smoothing compression, moisture wicking capabilities, anti-microbial properties and UV protection, such as O2 performance, Supplex® with Lycra®, Stretch Tech Nylon, Cocona®, and more. Continuing their dance world contributions, Danskin® set the standard with the first knit-tights and leotards, plus introduced fishnet stockings and "Ballet Pink" and "Theatrical Pink" colored tights. This approach of adhering to high standards is universal to the Danskin® Brand. This commitment is apparent in the brand's active, yoga, gymnastics and casual wear lines as well. Through the years, the enduring popular brand has gone through several sales and acquisitions, an IPO, a return to non-public status and most recently (2007) a sale to Iconix, whereupon the company has licensed the Danskin name and presently operates the Danskin® Brand under DJM International, LLC.

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The Scoop on Cream VS Powder Eyeshadow

As women, we like choices (we pretty much demand them). And in terms of makeup choices, there are literally thousands of makeup products on the market. One of the most popular today is cream eyeshadow. I’m sure you’re more than familiar with its predecessor, powder eyeshadow, and cream shadow is not meant as a replacement for it. But they are obviously very different formulations, and best suited for different individuals and occasions. So what is it and how is it different?

Not only is cream shadow obviously a different formulation from powder eye shadow, it is more versatile. Cream shadow can actually sometimes double as a shadow base or lid primer, as long as you check the label (it will specify use as a base). This is perfect, especially if you are attempting makeup for hooded eyes. Since the hooded eye has a slight overlap of skin onto the lid, ordinary powder shadow and regular kohl liner can often be rubbed off within a matter of minutes after applying. Talk about frustrating! The best way to utilize cream shadow as a base is to pick a color complimentary to the powder shade you will be using. For instance, if you’re going for a simple smokey eye in browns, start with a shimmery taupe cream eye shadow (some excellent picks would be Clinique Touch Base for Eyes in Uplighting, Make Up For Ever Aqua Cream in 15 Taupe, and Maybelline Eye Studio Color Tattoo in Tough as Taupe. But if you really want to pop your eyeshadow color, choose a white cream base for the lid. Any color will look bold and vibrant over that.

Cream shadows also come in very matte colors that mimic various skin tones (such as Laura Mercier Eye Canvas, Lancome Aquatique Waterproof Eyecolour Base, and L’Oreal Magic De-Crease Eyelid Primer). Such creams are mainly used as eyelid “primers,” which act to smooth out the eye area, and provide an even canvas on which to create your eye makeup masterpiece. These matte skin tone finishes can be used to anchor any color powder eyeshadow to make the powder shadow “read true,” as opposed to the bolder or vibrant examples with colored primer bases above.

Cream eye shadow in a darker color can also be used alone to create wonderful smokey eye looks. They are easy to blend, easy to drag down under the lower lash line, and easy to smudge, for the ultimate in smoked-out sexiness. And as long as the formulation is long-wear, your smoky eye should last all night!

Powder eye shadow, on the other hand, is like a comfy pair of jeans. The ones you could never do without. You know just how they will fit, and just how to work them. You also know their limitations. Matte, shimmer, glitter, holographic, baked, loose, and pigment…powder eye shadow has come a long way, in the past 10 years alone. But basically, it is what it is. You know how you can use it, and you also know how long it usually lasts on your lids (All through the work day? What about a humid summer afternoon? A party night of dancing?). So yes, powder shadow, when worn alone, does have its limits. But one thing powder shadow can do is double as some of the best brow powder around! MAC shadows, in particular, have dozens of suitable “brow shades” of eye shadow (such as MAC Charcoal Brown, MAC Omega, and MAC Brun).

Basically, what you’ll find is that it’s impossible to say that one is better than the other when comparing powder to cream eye shadow. They are both amazing and useful in their own ways. And when used together…they create an unstoppable, unyielding, undeniable eye makeup tour de force! In the end, you’re the one who wins, since you get to use them both!

 

Best Layering Pieces for Winter Weather

Planning to spend some quality time in colder climates this Winter? Think that a sweater and a jacket will get the job done? Guess again! In those chilly regions, where the temps dip into the 20s and 30s, and the wind gets whipping a bit, even ordinary things like walking, sightseeing, and window shopping can be tricky. If you want to stay nice and toasty, without adding big, bulky sweaters and jackets, then you are going to need layers. And these are going to be your most essential pieces…

  • Skinny jeans – You love them in the Summer, Spring, and Fall…so why should Winter be any different? Actually, skinny jeans are ideal as a layering piece for so many reasons. Not only do they balance out your body shape when you wear those gorgeous, oversized sweaters, but they work really well with all kinds of Winter footwear, from knee-high boots to brogues to ankle booties. One tip though: try to find a pair with a bit of stretch to them, and don’t get them in a skin-tight size. This will enable you to layer a pair of tights for warmth underneath.
  • Thick tights – A good pair of thick tights can be so versatile in the Winter! And by “thick tights” we mean opaque tights that are lined with a thin layer of a fleece-type material. They can be worn alone with a cute skirt or dress, or layered under jeans to help cut the cold and biting wind.
  • Thin cashmere sweater – A thin cashmere sweater is not only an all-time wardrobe classic, but it is one of the easiest ways to add warmth without adding bulkiness. It can be layered over a tank, Henley, or even a long-sleeved button-up shirt for the ultimate in preppy chic. In really cold climates, it can even be used as a layer under a thicker sweater.
  • Body-con long-sleeved Henley or crew neck shirt – These are some of the best, no-brainer layering pieces you can have in your wardrobe. If shopping for actual “base layers,” these shirts are almost always in a form-fitting Lycra, blended with some type of wool or synthetic fiber, since these will hold in heat much better than cotton. They come in all sorts of colors and look beautiful layered under a flannel or plaid shirt, worn open.
  • Pashmina shawl – This, again, is another multi-tasking star for Winter! Much more versatile than a classic narrow scarf, the shawl can folded and worn as a thick and cozy scarf, or it can be opened and worn over your shoulders as a shawl. And if you look online, you’ll find no less than 100 different ways to fold it, wrap it, and wear it!
  • Fuzzy socks – Think these are just for bedtime? Think again! They solve one of the epic conundrums of Winter-weather lovers everywhere…how to keep your feet warm and comfortable without causing them to sweat up a storm in your boots! Fuzzy socks, unlike wool socks, manage to keep in warmth, but still allow your feet to breathe. Plus their fluffiness adds an extra little bit of cushioning, which is always appreciated on lovely, crisp Winter walks in the woods!
How to Fabulously Dress an Apple-Shaped Figure

We know the frustration that can sometimes come from looking at the fashion magazines and then trying those looks on our own body type. More often than not, those fashion mag styles just don’t look right on us. Some even manage to look downright hideous. But it’s not your body shape that’s to blame. Would you blame your size 8 foot for not fitting a size 5 shoe? Of course not. The key to looking better is to know what works on your unique apple-shaped body. Once you know that, you can take inspiration from the fashion mag pics and make those outfits your own!

What identifies an apple-shaped figure?  Typically, apple-shaped figures are known as “top heavy.” You likely have broad shoulders and a full bust, waist, and upper back. You might also have thinner arms, legs, and hips, since you tend to gain weight around your middle. The key to dressing an apple shape is to draw attention away from your waist.

What to avoid:

  • Patterns/pictures that will draw attention to your middle
  • Any belt, especially those that are thick, will only highlight your mid-section
  • Clingy material
  • Shirts/dresses that are much too big, thinking that more fabric will camouflage your belly. It won’t…it will only make you look bigger.

Tops: Go for v-necks and slightly plunging necklines; those will help to elongate the look of your torso while camouflaging your middle. And even though you are an apple shape, you can still emphasize that small portion of your upper waist, right under your bust line with empire-waist tops. You can also try wrap tops that drape loosely over your belly.

Jackets: Belted jackets can help create the look of a thinner waist. But in general, coats, jackets, and blazers look great on you when worn open, as this creates a long visual vertical line, lessening the roundness of your middle. In terms of length, make sure the coat ends mid-thigh or longer. Shorter coats only serve to draw attention to your middle.

Bottoms: Pants are one article of clothing for you that can contain lots of embellishment, especially around pockets. Look for trousers with a flat-front and slightly flared bottoms, which will help to create balance with your mid-section. Wide legs would also tend to work well at balancing you out.

Dresses: Look for A-line, empire, and wrap dresses. All of these will help to create the illusion of a waist, without drawing attention to your belly since they nip in and then flow out and away from your problem area. Skirts should be A-line, and you can even get away with shorter lengths, since your legs are an asset!

 

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