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About Defeet

"At the age of four, Shane Cooper arrived in the United States from England. His father distributed knitting machines. In the late 1960's, there was a lot of knitting happening in the Eastern United States. Shane grew up around knitting machines, but he was always more interested in bicycles and music. It wasn't until the early 1990's that Shane decided to turn his attention entirely toward knitting. He embarked on an entirely new way to knit socks. He found it, and he was able to create sock designs the world had never seen. DeFeet was born in 1992. The first product was a totally customizable, open mesh weave airflow sock. The world's top endurance athletes took notice immediately. The characteristics of those early designs are evident throughout the DeFeet line, today. Elegant, simple, useful and built to last. There is less knitting, less manufacturing altogether, in the USA now than when Shane's father emigrated. DeFeet will not be joining the outsourcing movement that has become altogether too easy for companies in the United States. To us, that move is like paying someone else to play your music for you. DeFeet is the band, and we will play our own music, thank you. No one else can make our stuff better than we can. Harvard MBA's have told us it's not smart to build a business the way we have. They tell us we can profit more without getting our hands dirty with manufacturing. They say we should source cheap product and mark it up dramatically. That's ok. They can join the long list of brands that do it their way. To us, that would be a hollow existence. Most of all, we are appreciative of our customers. Retailers and consumers that care as much as we do. We celebrate those that recognize companies like DeFeet. Organizations that go the extra thousand miles or so to stay in the USA and build things. Companies that attract employees with useful skillsets who want to put them to use and always improve. We salute you. You are the ones operating at a higher level. You have shown us that our products will find their place in the hands of those who recognize the highest standards and always strive for the best. "

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Pretty Natural Makeup Tips for Brown Eyes

Sure, every once in a while, a good va-va-va-voom makeup look is great, but who doesn’t want to look pretty every day? If you’ve got brown eyes, then we just so happen to have some great tips for achieving a beautiful natural look that’s perfect for every day!

  1. Cleansers – No makeup look can begin without a clean face. Even if you cleanse your face of makeup the night before, it’s always good to use a gentle, mild cleanser every morning before you apply makeup again. Great options: Juice Beauty Organic Face Wash and Neutrogena Fresh Foaming Cleanser.
  2. Eyebrows – If you aren’t paying attention to your eyebrows, you are missing one of the most crucial parts of any natural makeup for brown eyes look…or any look, for that matter! Brows should be groomed with a well-defined arch. Invest in a good eyebrow shaping kit. Great options:  Benefit Cosmetics Brow Zings, Nyx Eyebrow Gel, and Anastasia Beverly Hills Five Item Brow Kit.
  3. Shadows – Using natural makeup for brown eyes, your shadow color choices can make or break the look. Know which colors work best in your shade. For example, perfect colors in makeup for dark brown eyes would include bronze for a natural tone, or a bright sapphire blue for a pop of color. Medium brown eyes should look for subtle or bright plums and purples. And light brown eyes, opt for shimmery taupe or a lively teal, or even fuchsia!
  4. Liner – Depending on the shape of your eye, you can find dozens of tutorials and how-to videos online outlining the proper eye makeup techniques that will help make them look their best. But if you are aiming for both a natural look and a natural product, you can find both in every price range. Great options: Any of the Almay liners, liquid and pencil, Physician’s Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum, Bare Minerals Round the Clock Waterproof Liner, and NVEY Eco Organic Cake Liner.
  5. Mascara – When looking for natural makeup for brown eyes in mascara, it’s best to search for paraben free cosmetics and organic formulations whenever possible. One of the best organic mascara products on the market, which also happens to be one of the most readily available is the Physician’s Formula Organic Wear 100% Natural Origin Mascara, and at a budget-friendly price of around $10, you can’t beat it.
  6. Lashes – Don’t think that because you want a more natural look, using more natural products, that you can’t add some glamour with natural looking false eyelashes! You can find human hair lashes, as well as natural mink eyelashes in several beauty stores and online. Whether you opt for partial lashes, individual lashes, or the flair from full lash strips, you can go subtle, go over-the-top, and everything in between! Great options: Ardell Fashion Lashes, and Eylure Naturalites Eyelashes.

See? With just a little forethought and specific shopping, you can find your best natural makeup look for brown eyes!

 

Things It Is Okay to Buy After a Breakup

No one likes going through a breakup – it is a bad situation for everyone involved. However, there is only so much crying and eating ice cream you can do until you need to get back out there and feel like yourself again. For a fashionista, that means putting on your best outfit and showing it off.

There is no better way to get an outfit you feel amazing in than to buy something new.

Here are a few items that it is absolutely fine to buy after a breakup:

 

Killer LBD

Ready to be the center of attention again? After a long-term relationship, you probably don’t have any great dresses to just go out and dance in. You don’t need just any little black dress – you need one that is going to turn every eye toward you and give you the pick of the rebound.

Find a little black dress that offers something extra – like sequins, glitter, feathers, a low cut back, or all of the above. Don’t be afraid to be overdressed!

Strappy Shoes

We rarely feel prettier than we do when we are strutting around in a fantastic pair of high heels. After a breakup, invest in a pair of strappy heels that make you walk just a little bit taller. You can pair them with your LBD from above, or just wear them out and about where you know your ex will be.

Just make sure you can walk in them – in case you do see him and you want to walk away quickly.

Something For Underneath

Even if you aren’t ready to move on completely yet, you still want to feel like you have your groove back. The best way to do that is to know you have a secret – especially one that is dainty and lacy. You’ll move differently and feel different in your clothing – and if someone gets to see it, they will be in for a surprise.

Make sure this isn’t a piece of clothing that you have any good memories with your ex in, because that could make you feel worse.

Revenge Body Worthy

While a “revenge body” isn’t the best term in the world – there is something to be said about getting into a better workout routine post-breakup. After eating all of that ice cream and sitting around all day, you are probably feeling pretty bad. Instead of sulking, get out and get your muscles working – you’ll feel better. If you get into better physical shape in the process, more power to you.

Buy a few new pieces of workout gear to really bring home that need to be healthier.

Remember how amazing you are and that surviving after a breakup is all part of the process – you’ll get there and you’ll be more fabulous than before.

The Perfect Eye Makeup for Brown Eyes

You’ve probably heard people with brown eyes lament and long for any other eye color. You might even hear them say, “Brown eyes are boring.” Well, actually, they’re probably the most versatile color to play off and enhance eye makeup! People with brown eyes don’t just have one perfect eye makeup look…they have dozens! So, truly, when you figure out what enhances those brown eyes, the rest is pure fun!

  • What hue are your brown eyes? – To find what makeup look works best, we’ve got to figure out what shade of brown eyes you have. A good rule of thumb is that whatever your shade of eye (deep, medium, light), your best colors are usually found on the same level of colors. For instance, deep brown eyes usually look best with darker shadows, and can withstand darker liner…and so on.
  • What shape are your brown eyes? – For the purposes of eye shadow application techniques, you will need to do some research on the shape of your eyes. Are they small, large, protruding, almond, hooded, wide set, close set? Once you find the shape, you will find the application technique that best enhances them.
  • Don’t skip the basics – What are the basics? Primer and under-eye concealer, to be precise. Before any eye makeup look, on any eye color, you need to make sure that there’s a clean canvas. Primer ensures your shadow and liner stays put (or else why put it on in the first place?), and concealer eliminates any darkness or unevenness that may distract from your lovely eyes.
  • Find your best colors – Each brown eye hue has a corresponding set of optimal colors that will help create the perfect eye makeup look for you. Dark brown – forest greens, dark grays, deep plums. Medium brown – purples, greens, coppers. Light brown – neutrals, golds, vibrant greens.
  • Liner – Depending on the shape and shade of your eyes, as well as the eye look you are aiming for, there are a plethora of eyeliner colors and techniques you can employ! Just remember to stick with the colors levels that correspond to your eye shade (for instance, the lighter your eye color, the more you will need to avoid black liner). And don’t be afraid to add color with the liner: a plum or vibrant purple, a navy or bright blue.
  • When in doubt, go for smokey! – It’s hard to beat a smokey eye, no matter what your eye color. Brown eyed beauties like Keira Knightly, Natalie Portman, and Kim Kardashian all love to rock a smokey look. Following the guidelines from steps 1-4 above, you should be able to create a smokey eye that you can turn to time and time again.
  • Brows are crucial – Nothing ruins a beautiful eye look faster than a messy brow. Detect your perfect eyebrow shape, trim and groom them, define the arch. If your eyebrows are naturally light, they may tend to wash out your look. So, invest in an eyebrow tinting kit. Darkening by even one or two shades will make a huge difference to for your perfect eye makeup look, and your whole face, in general.
  • Mascara is a must – You can’t have a perfect eye look without mascara of some sort. If your lashes are naturally light, consider sticking to a dark brown mascara (instead of black). And even if you don’t think it will make a difference, curl your lashes first! What good is knowing how to curl your eyelashes, if you don’t take a moment to do it? It will open up the look of your eyes like you won’t believe!
  • A finishing touch of highlighter – No eye makeup is complete without highlighter. Sweep a light shimmering cream or pink color under your brow and in your tear duct to finish your look.

So, you have brown eyes, do you? You’ve got the best of the best, kid. The only eye color with no contrasting or complimentary eye color on the color wheel, as a brown-eyed baby, you can practically wear any color! Your perfect eye makeup is pretty much all of them…so get out there and flaunt it!

 

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