Shop With Style

As women, we like choices (we pretty much demand them). And in terms of makeup choices, there are literally thousands of makeup products on the market. One of the most popular today is cream eyeshadow. I’m sure you’re more than familiar with its predecessor, powder eyeshadow, and cream shadow is not meant as a replacement for it. But they are obviously very different formulations, and best suited for different individuals and occasions. So what is it and how is it different?

Not only is cream shadow obviously a different formulation from powder eye shadow, it is more versatile. Cream shadow can actually sometimes double as a shadow base or lid primer, as long as you check the label (it will specify use as a base). This is perfect, especially if you are attempting makeup for hooded eyes. Since the hooded eye has a slight overlap of skin onto the lid, ordinary powder shadow and regular kohl liner can often be rubbed off within a matter of minutes after applying. Talk about frustrating! The best way to utilize cream shadow as a base is to pick a color complimentary to the powder shade you will be using. For instance, if you’re going for a simple smokey eye in browns, start with a shimmery taupe cream eye shadow (some excellent picks would be Clinique Touch Base for Eyes in Uplighting, Make Up For Ever Aqua Cream in 15 Taupe, and Maybelline Eye Studio Color Tattoo in Tough as Taupe. But if you really want to pop your eyeshadow color, choose a white cream base for the lid. Any color will look bold and vibrant over that.

Cream shadows also come in very matte colors that mimic various skin tones (such as Laura Mercier Eye Canvas, Lancome Aquatique Waterproof Eyecolour Base, and L’Oreal Magic De-Crease Eyelid Primer). Such creams are mainly used as eyelid “primers,” which act to smooth out the eye area, and provide an even canvas on which to create your eye makeup masterpiece. These matte skin tone finishes can be used to anchor any color powder eyeshadow to make the powder shadow “read true,” as opposed to the bolder or vibrant examples with colored primer bases above.

Cream eye shadow in a darker color can also be used alone to create wonderful smokey eye looks. They are easy to blend, easy to drag down under the lower lash line, and easy to smudge, for the ultimate in smoked-out sexiness. And as long as the formulation is long-wear, your smoky eye should last all night!

Powder eye shadow, on the other hand, is like a comfy pair of jeans. The ones you could never do without. You know just how they will fit, and just how to work them. You also know their limitations. Matte, shimmer, glitter, holographic, baked, loose, and pigment…powder eye shadow has come a long way, in the past 10 years alone. But basically, it is what it is. You know how you can use it, and you also know how long it usually lasts on your lids (All through the work day? What about a humid summer afternoon? A party night of dancing?). So yes, powder shadow, when worn alone, does have its limits. But one thing powder shadow can do is double as some of the best brow powder around! MAC shadows, in particular, have dozens of suitable “brow shades” of eye shadow (such as MAC Charcoal Brown, MAC Omega, and MAC Brun).

Basically, what you’ll find is that it’s impossible to say that one is better than the other when comparing powder to cream eye shadow. They are both amazing and useful in their own ways. And when used together…they create an unstoppable, unyielding, undeniable eye makeup tour de force! In the end, you’re the one who wins, since you get to use them both!

Winter opens up a whole new world of amazing and exhilarating outdoor activities for you to enjoy, with snowboarding and skiing being two of the most popular. But, if you’re underdressed or unprepared, you’ll do anything but enjoy your time in the cold…instead, you’ll be spending every shivering minute wishing for the warmth of the indoors and cursing whosever idea it was to invite you to the slopes to begin with! Luckily, we have a list of the essentials you’ll need to enjoy every schuss, slalom, and snowplough in style!

• Base layers – Your parents or grandparents might have called them “long johns” or “long underwear,” but modern day base layers are made from more advanced synthetic fabric. Base layers are designed to be form-fitting, worn close to the body, and made from non-cotton material that wicks moisture and retains heat.
• Ski socks – If you’ve ever spent time in the snow or extreme cold, you know how quickly your toes can start to feel that burning numbness. Ideally, think of snow socks as a base layer for your feet. They should be thin, but made of a moisture-wicking material that will keep your feet warm and dry.
• Ski/snow jacket – Unlike jackets made for ordinary cold weather, ski/snow jackets also need to be breathable and waterproof. Look for ones that provide good insulation and are semi form-fitting but still allow for good mobility. A bonus here is that snow jackets come in all kinds of beautiful and amazing colors and patterns…so you can really find one that is fun and perfect for you!
• Ski/snow pants – These are a must for safety and warmth on the slopes. Proper snow/ski pants need to be waterproof and insulated with a contoured fit, but they also need to be long enough to be pulled down over your ski boots and loose enough to allow mobility in your knees and hips.
• Ski/snow gloves – As with your toes, you will often feel the harsh effects of the cold in your fingers soon after entering the climate, so a good pair of actual ski gloves are best. They are waterproof and offer durability and dexterity. If you find your hands are very sensitive to the cold, you can also add glove liners that will basically act as a base layer for your hands.
• Ski goggles – These will be important for a couple of reasons. Despite the chill in the air, the sun’s rays will be amplified by reflecting off the snow, so your eyes will need protection. Also, skiing and snowboarding create a great deal of wind that blasts your eyes, causing extreme dryness. Goggles will help eliminate both of these…not to mention you’ll look really cool wearing them!
• Snow boots – The uppers of good snow boots should be made from padded or quilted nylon, textile, suede, or leather. The midsoles and insoles should be extra cushioned with good arch support and be well-padded for shock absorption. Finally, the soles need to be lightweight and waterproof, with the whole boot being waterproof overall. If your feet stay comfy and warm, you’ll be able to frolic in the snow for hours!

You’re seeing it everywhere right now. The dark lip trend is in magazines, on the runways, even strutting up and down the city streets and sipping at the local coffee shop. You might be thinking, “That trend isn’t for me. I’ll never be able to pull that look off.” But guess what? You soooo can!  And here’s how…

• Pick the right shade – Rest assured, there is a lush, dark hue for each and every skin tone out there. If you have fair to medium tone skin, try versions of purple-based merlot colors. For those with medium to olive skin tones, try hues of burgundy with a more terra cotta base. Deep tone skin can really push the boundaries of deep and dark, so try a merlot with a bit of black or brown.
• Exfoliate, Exfoliate, Exfoliate – You’ll hear this tip in almost every lip color guide…because it honestly makes a huge difference to how color glides on and looks. If your lips are dry, cracked, and flaky, any lip color will get stuck in the cracks and crevices…but a dark lip color will look positively atrocious. Scrub gently with a product like Fresh Sugar Lip Polish, or Bliss Fabulips. You can also use something simple like olive oil and sugar. Then wipe with a warm, damp cloth and follow with a non-waxy moisturizer.
• Check your upper lip – You may not think it will make a difference, but trust us, it will. Wearing a dark lip color will draw attention to…yep, you guessed it…your lips. Not only can the dark color get snagged on the tiny hairs, but the hairs can also cast a shadow on that upper lip. Both of which will draw the wrong type of attention. And bleaching the hair won’t work. So, go the distance and remove the hair completely.
• Let your skin glow – Dark lips will tend to highlight any blotchiness or imperfections in the skin, so even it up and make it glow as much as possible. That means scrubbing and exfoliating your face, removing any little patches of dry skin, then applying a skin brightening BB or CC cream, which will also help to even things up and get you glowing. After all, you want a clean, even canvas for those bold lips!
• Even the base – Everyone’s lips have some sort of natural hue, and sometimes, that hue can throw off a perfectly wonderful deep Winter lip color. So after applying foundation, dab on a bit to your lips and blend. You’re not looking to completely white-out your own hue, you just want to tone it down a bit so that the lip color reads true when you apply it.
• Strategically line – Lining when applying a dark lip color can be tricky. If you make a mistake, it will be very The best way to line a dark lip is to start with a nude color. Line just outside your natural lip line and blend away from your lip. The will not only help to keep the lip color from running, it will also make the color itself pop. Next, apply a liner in a similar shade to your lip color to just the area of your cupid’s bow and the middle portion of your bottom lip. Next, apply the lip color with a lip brush, to give you more control over color placement.

And there you go! Perfectly luscious, perfectly beautiful deep, dark lips for the Winter season.