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The first false lashes actually hit the silver screen in 1916, when legendary movie director, D.W. Griffith, gave a wig maker the directive to create lashes so long they would touch a starlet’s cheeks when she fluttered them or looked down.  Human hair was carefully weaved through gauze and then stuck to the lid with a type of cosmetics gum.

We’ve certainly come a long way since then! Falsies are more popular than ever, put to daily use in the routines of many makeup mavens. But, thanks to the huge number of lash brands, styles, and types on the market, finding the best lashes can be challenging, even for the most practiced among us.  If you manage to get your selection right, not only will the lashes look fabulous, but they should hold up through multiple wears (with the proper care).  So, just to make your work easier, we’ve taken a closer look at some of the most popular brands in every price range.

Ardell – Ardell false eyelashes are readily available online and in most drugstores. The company began in 1971 and has grown to one of… if not the… biggest false eyelash brand in the world.

• Types of lashes: Natural, Glamour, Accent, Individuals (some semi-permanent styles), and Rhinestone (more exotic and daring styles, colors, accented with small rhinestones ).
• Real or synthetic? According to the Ardell site, “The majority of Ardell strip lashes are made from 100% sterilized human hair. Some strip lashes may be made with synthetic fiber similar to human hair due to intricacy of particular style and addition of rhinestones.”
• Lash glue or special directions? Some lashes may have a small vial of false eyelash glue Online they offer both clear (Lashgrip Strip Adhesive) and black glue (Lashtite Adhesive). While Ardell does offer Lashfree Remover, no special eyelash glue remover is necessary.
• Price point: $3 – $6
• Overall selection: Huge. Literally. You could wear a different lash almost every day of the year.
• Overall reviews: By far, some of the best false eyelashes you can find in a low price-point. Reviews were overwhelmingly positive everywhere we looked online. Some consumers complained that when buying the lashes online, the product they received did not match the picture. Other complaints dealt with application… but in our opinion, that’s really operator error, not a problem with the lashes themselves.

Eylure – Eylure lashes, also, are readily available both online and in your local drugstore. Founded by David and Eric Aylott,  Eylure has been a trailblazer in false lashes since the 1940s. In the beginning, their products were mainly used on stage and screen, by the 1960s, the Eylure lashes hit the mainstream.

• Types of lashes: Natural, Lengthening, Texture, Volume, Definition, Exaggerate, Dramatic, Party, and Brown lashes.
• Real or synthetic? After a long, frustrating search online, we’ve decided that unless the product specifies “100% human hair,” that they are most likely a good quality synthetic.
• Lash glue or special directions? Some packages my include a small vial of eyelash glue, but they also have eyelash adhesive made especially for their strip lashes (Lashfix), clear and black eyelash glue (Superfix)… but any eyelash glue should work. Eylure also offers “Lift Off” eyelash remover, though any oil-free makeup remover should work as well.
• Price point: $4 – $10
• Overall selection: Aside from a massive range of styles, colors, textures, and effects, Eylure offers some “celebrity” styles, from such notables as Katy Perry and British favorites Cheryl Cole, Kimberley Walsh, and Nicola Roberts.
• Overall reviews: The majority of reviews we found online were very positive, however, there were some consumers who found mistakes with packaging (two visibly different lashes in the same package), and some had trouble maneuvering the thicker more voluminous lash varieties (complaints that the lashes were too stiff and would not bend).

Revlon –While Revlon the company began in 1930, marketing their unique nail polish and lipstick, the Revlon false eyelashes are a more recent addition to both the brand and to the contenders of the best false eyelashes battle.

• Types of lashes: Revlon Runway, Revlon Fantasy Lengths, Revlon Beyond Natural, Individual, and Volumizing.
• Real or synthetic? All of the lashes appear to be synthetic-only.
• Lash glue or special directions? Most packages come with a small vial of their Precision Lash Adhesive, some are glue-on, and some are “self-adhesive” (the adhesive strips already in place on the band of the lashes is water-resistant and latex-free). You can also buy the Precision Lash Adhesive separately.
• Price point: $4 – $6
• Overall selection: Not a lot to choose from here. Since they can be found in some drugstores, they might work in a pinch if you couldn’t find Ardell or Eylure. We are hopeful that they will offer more selection as time goes on and/or demand rises.
• Overall reviews: Again, since they are relatively new to the false eyelash market, there aren’t that many reviews to compare… but the ones we did find were very positive.

Dolly Wink – Launched by Japanese one-time teen model/pop star Tsubasa Masuwaka, Dolly Wink eyelashes were once only known to false lash insiders and fashion-conscious women of Europe and Asia. Thanks to the internet, though,  Dolly Wink has gone world-wide, becoming a cult favorite as one of the  best false eyelashes available.

• Types of lashes: With names like “Dolly Sweet,” “Sweet Girly,” “Natural Girly,” and “Sweet Cat,” Dolly Wink doesn’t really have types of lashes as much as they have different styles of one main type. There are approximately 20 different lashes, all either full strips or demi lashes, and all very natural looking, delicately spaced, layered, and of graduated lengths. They are strategically longer both horizontally and vertically, creating the appearance of longer, larger, doll-like eyes. Dolly Wink also sells natural-looking bottom lashes.
• Real or synthetic? While there are eyelash extensions branded as “Dolly Wink” available to salons, the eyelashes you can buy online (Amazon, Ebay, etc.) are made from synthetic hair.
• Lash glue or special directions? Thankfully, no special protocol here. Apply with regular eyelash glue, and remove either with lash remover or oil-free makeup remover.
• Price point: $17 – $30
• Overall selection: While what they do have is lovely, the overall selection is not broad in terms of either styles or types of lashes available.
• Overall reviews: We honestly could not find a blatantly negative review of the Dolly Wink products. Any slightly-lower-than-top-star ratings were mainly from consumers not practiced in false eyelash application.

And the winner is… For a wallet-friendly, readily-available, good-quality variety, our bet is with Ardell. We like that they use real hair in the majority of the lashes, and the price-point says that experimentation with different looks is definitely doable.  Huge selection and availability also! They truly are the best false eyelashes for the buck!

Here’s the thing about nude lipstick…everyone’s “nude” is different. The nude that’s perfect for your very fair-skinned best friend might leave you looking like you’ve been dead for 3 days. And your perfect nude might make your very fair-skinned best friend look as if she went on a Doritos binge and forgot to wipe her mouth. So finding your nude can be tricky. Luckily, we’ve got a few tips that should make the hunt a little less confusing.

• Texture – There are some options when it comes to texture: sheer, opaque, creamy, matte. If you try a sheer nude, for example, it will allow more of your own natural lip color to show through. Therefore, it’s more of a tinted lip balm than a nude lipstick. That means we’re looking for something opaque to make more of a statement. Next consider finish: creamy or matte? Matte is great when it comes to bold colors like red and fuchsia, but in a nude, matte can sometimes make your lips look chalky and dry. So start your search focusing on a creamy, opaque lipstick.
• Prep – Any lipstick looks better with smooth, exfoliated lips. In fact, you really can’t judge it at all if your lips are dry and cracked. And no, just putting lipstick on over your dry, cracked lips won’t make them any more moisturized. Lipstick doesn’t work that way…if it did, it would be called moisturizer. So before you begin your adventure to find the nude of your dreams, be sure your lips are ready for action. Exfoliate them with a simple mix of sugar and olive oil. Rub in gentle circles with your finger, wipe clean with a cloth and warm water. (Another tip for making any lipstick look better: apply a lip moisturizer beforehand. After you rub your lips together, wipe the extra moisturizer off, or else the lipstick you’re trying will be too gloopy).
• Tone – Know your skin tone. You might be fair, but are your undertones more blue, yellow, or neutral, more cool or warm? Likewise, you might have darker skin, but are your undertones more yellow, blue, or neutral? That’s the tricky bit. The easiest way to know for sure is to head to a makeup counter and get matched for a foundation (it’s free). The makeup person should be able to pinpoint your exact skintone and undertones, which is not only something you will need to know for your makeup in general, but it will also help to find a nude lipstick that’s perfect. Since all lipsticks have undertones (blue, yellow, neutral), knowing yours should give you a range of colors that will work with your skintone, so you might actually be able to find 2 or 3 perfect nudes for you right at the makeup counter.
• Get together – If you are by yourself in your local drugstore, telling one nude lipstick from another can be more challenging. Pulling one color at a time won’t really help much either, since all nudes pretty much look the same when examined on their own. What you need is a contrast. So, pick 2 or 3 colors you think might work for you and hold them up next to each other. This way, you can definitely see if one is more pinky, or one is more orangy, or one looks juuuuust right.
• Try – You know the old adage… if at first you don’t succeed, try, try again. Finding your perfect nude lipstick is not something you can do without trying on a good number of the contenders. Don’t be afraid to try (and wipe off) multiple possibilities. Hey, you’ve gotta kiss some frogs before you find the Prince, right?
• Add makeup – Any nude lip is going to look 1000 times better with a bit of makeup on the rest of your face, because even the best nude lipstick can completely wash you out if it’s all by itself. A good rule of thumb is that if you are emphasizing your lips, go with a lighter eye, and if you are emphasizing your eyes, go with a lighter lip. Since nude is about as light as you can go with a lip, try putting a little more “oompfh” into your eye makeup. If you would rather do a moderate eye and emphasize your cheeks, then definitely be sure to add bronzer, cheek color, and highlight to really make those cheek bones pop. (Another tip – if you have cool tones to your skin, you might find that a warm-toned cheek color looks amazing. And vice versa, for warm skin tones, a cool-toned cheek color will really balance your makeup out).

We know the frustration that can sometimes come from looking at the fashion magazines and then trying those looks on our own body type. More often than not, those fashion mag styles just don’t look right on us. Some even manage to look downright hideous. But it’s not your body shape that’s to blame. Would you blame your size 8 foot for not fitting a size 5 shoe? Of course not. The key to looking better is to know what works on your unique apple-shaped body. Once you know that, you can take inspiration from the fashion mag pics and make those outfits your own!

What identifies an apple-shaped figure?  Typically, apple-shaped figures are known as “top heavy.” You likely have broad shoulders and a full bust, waist, and upper back. You might also have thinner arms, legs, and hips, since you tend to gain weight around your middle. The key to dressing an apple shape is to draw attention away from your waist.

What to avoid:

• Patterns/pictures that will draw attention to your middle
• Any belt, especially those that are thick, will only highlight your mid-section
• Clingy material
• Shirts/dresses that are much too big, thinking that more fabric will camouflage your belly. It won’t…it will only make you look bigger.

Tops: Go for v-necks and slightly plunging necklines; those will help to elongate the look of your torso while camouflaging your middle. And even though you are an apple shape, you can still emphasize that small portion of your upper waist, right under your bust line with empire-waist tops. You can also try wrap tops that drape loosely over your belly.

Jackets: Belted jackets can help create the look of a thinner waist. But in general, coats, jackets, and blazers look great on you when worn open, as this creates a long visual vertical line, lessening the roundness of your middle. In terms of length, make sure the coat ends mid-thigh or longer. Shorter coats only serve to draw attention to your middle.

Bottoms: Pants are one article of clothing for you that can contain lots of embellishment, especially around pockets. Look for trousers with a flat-front and slightly flared bottoms, which will help to create balance with your mid-section. Wide legs would also tend to work well at balancing you out.

Dresses: Look for A-line, empire, and wrap dresses. All of these will help to create the illusion of a waist, without drawing attention to your belly since they nip in and then flow out and away from your problem area. Skirts should be A-line, and you can even get away with shorter lengths, since your legs are an asset!