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About Invicta

Invicta Watch Group is an American-based watch company. Invicta Watch Group trades on the name "Invicta Watch Company" which was a company founded in 1837 by Raphael Picard in La Chaux-de-Fonds, Switzerland. The Picard family had owned and operated the company which produced Swiss mechanical timepieces offered at modest prices until the quartz movement revolution of the early 1970s. In 1991 the company was purchased by a United States-based investment company. The corporate headquarters were relocated to Hollywood, Florida, where the company also operates its customer service call center. The president of the Invicta Watch Group, Eyal Lalo, is a third generation watchmaker whose family has been involved with Invicta for many years.

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Classic Beauty and Makeup Must-Haves (Part One)

Every year, dozens of “new and amazing” beauty and makeup products are introduced onto the market. And every year, more than half of them fall by the weigh-side and are forgotten in months. Depending on the money behind the launch campaigns, they may have made you believe you absolutely, positively, could not live without forking over your hard-earned money to snap up their latest and greatest product…but that doesn’t mean you’ve ever bought the product again. Thankfully though, there are many products out there worthy of purchase, over and over. These are the classics. The “Holy Grail” makeup must-haves. Maybe your Mom introduced you to a few of them. Maybe you will introduce a few to young girls in your life. Either way, we found 20 true keepers…and here are the first 5!

  • CND Stickey Base Coat – Those of us who constantly have to wage the war of peeling and chipping nail polish have experimented with every way possible to keep that polish on longer. Every base coat claims to help get the job done, but only one has ever really done so. This one. The tint might not be perfect for nude and sheer colors, but for every other color, it’s a definite go-to.
  • Queen Helene Mint Julep Masque – Perhaps you remember this from your Mom’s (or even your Grandma’s) bathroom cabinet? Yep, it’s been around that long. Not only is it one of the most inexpensive beauty products you could hope for, but the mint and clay help to squash oil, nix shine, and clear out pores beautifully. Best yet, your skin won’t feel overly dry afterwards.
  • Crest Whitestrips – Thanks to these little miracle strips, we’ve long said goodbye to harsh and messy bleach trays, as well as super-expensive dentist whitening visits. White teeth and a smile are always your two best ways to make a lovely statement every time you walk in the room. In just 30 minutes, your pearly whites will be even whiter. Perfect.
  • LORAC ‘Front of the Line PRO’ Liquid Eye Liner – It’s ok to admit it if you’re not great with applying liquid eyeliner. It takes a skilled hand and lots of practice. That’s why this product made the must-have list. Since its introduction, it’s made those classy cat eyes and winged flicks flawless for us…the perfect blend of liquid liner and controlled applicator (bye-bye thin little brush).
  • Maybelline Great Lash Mascara – The green and pink bottle is downright iconic! It’s inexpensive, found in every drugstore, and gives you long, defined lashes every time. If you are partial to more voluminous lashes, you can even use this mascara in a classic runway trick: Apply one coat of mascara, then using a Q-tip or a clean mascara wand, dredge each side of the lashes with a light coating of baby powder, then apply a second coat of mascara…and voilà!

Stay tuned for more from our list of 20 Beauty and Makeup Must-Haves!

The Most Stylish Coats to Fit Your Shape This Winter

Yes, yes…you need coats to keep you toasty when the air turns chilly. But you can accomplish that by walking around with wrapped in a blanket too.  If you’re gonna keep warm, you might as well do it with style, right? Right! Coats are not just mindless pieces of fabric that get you from point A to point B. Selecting a coat should be no different than selecting an outfit…it should always flatter your body type. These coats will keep you warm while making sure you look hot, flawlessly flattering both your shape and your style this winter!

Hourglass – If you’re an hourglass, then you know how tricky it can be to dress that beautiful shape of yours for warmth… without making that shape look like a tent or a blob. So, for the perfect coat, think wide-belted, single-breasted, with a bell-shaped or A-line skirt. It will show both your curves and define your small waist, which will keep your body in beautiful proportion.

Petite – Your small frame will only be swallowed up by a long coat with lots of bulky material, so look for something that ends just past your hips, and definitely no longer than mid-thigh. Also avoid big buckles and flashy buttons or embellishments. Coats with too much going on will only overwhelm your frame.

Pear – Since you’ve got some awesome hips and curves, your best coat will be one with a dramatic, sizeable, v-neck collar and a cinched waist. This will not only balance up your bottom half, it will draw the eye upwards toward your cleavage and face.

Boyish – The best way to add curves to a boyish shape is with a double-breasted, belted coat with either a peplum waist or a flared, bell-shaped bottom. This will help keep you looking slim while creating delicious curves in all the right places.

Apple – An overall A-line shape with an asymmetric closure (either the line of the zipper or buttons) will skim your widest area, while hugging your most narrow…thus creating a very flattering shape for you. Also look to a geometric, asymmetrical pattern, such as a plaid.

Long and lean – If your figure is ballerina-like (long and lean), you can pull off a longer, straight, structured coat. If it’s more on the boyish side and you’d like some curves, opt for a belted version that cinches in and creates/defines your waist. For an even more graceful and elegant line, try a funnel-neck collar. Positively swanlike!

 

Simple Ways to Add Yellow to Your Wardrobe

Many people believe that they cannot wear yellow at all because of their complexion, skin tone, hair color, or some other reason. However, it is actually one of the most beautiful colors for all skin tones, you just have to know how to wear it. Sometimes it means not wearing it right next to your face and other times it means wearing a slightly different shade.

Here are five simple ways to add this beautiful color to your wardrobe:

In Your Removable Accessories

If you still aren’t willing to commit to yellow, adding something small and distinct can really help you to extend your wardrobe. Something as simple as glasses can draw the eye to your face, but you don’t always have to wear them. Make sure that your glasses fit properly so that they aren’t sliding around your face.

On Your Head

Maybe wearing yellow in a professional setting still isn’t your favorite idea. That’s fine! Instead, adding something with just a good yellow undertone can really help to push you to bring it into your wardrobe more. Start small by incorporating a great, fun beanie into your wardrobe. Beanies are great because we don’t take ourselves too seriously when we wear them.

In Your Jewels

Of course, we all love to wear some bling. However, there is something truly special about a yellow diamond or jewel. It is so delicate and special, adding a bit of sparkle where we just need it. Many people are willing to dip their toes into wearing more yellow when they do it with a great pair of statement earrings, a good ring, or even with some resin bangle bracelets.

Go For Kitschy

Once again, if you aren’t completely comfortable wearing yellow, you can combine two of the other tricks we’ve taught: use something removable and something that isn’t serious. A funny purse or clutch is a great way to attract attention and feel comfortable with adding a color you don’t usually use. There are plenty of options out there in the world of clutches – little bags that will add that pop of color without going too far.

Keep It Away From Your Face

Keeping yellow away from your face may make you more comfortable. In fact, you might even forget that you are wearing it at all. Many people don’t think about their shoes unless they are uncomfortable, so that is a great place to put some yellow. Bright shoes are another way to make your wardrobe seem interesting but still seem professional – so go for something like yellow heels or a good pair of loafers.

How are you going to incorporate yellow into your wardrobe?

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