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If you’ve got hooded eyes, then you know what a challenge applying eye makeup can be. While everyone else seems to just sweep on a fierce cat-eye, you’re trying to figure out how to keep it on, let alone apply it. Sure, some of the most popular young celebrities today, like Blake Lively, Taylor Swift, and Jennifer Lawrence, have hooded eyes, and their eye makeup manages to look fabulous all the time, but they also have the benefit of countless makeup artists at their beck-and-call. Lucky for you though, there are some simple tips you can use to make your hooded eyes really pop!

• Primer is your best friend – This is the single most important element of applying makeup for hooded eyes! Since your upper lid tends to fold over and hide your lower lid, any eye makeup you apply there is likely to be rubbed off quickly by the friction, so primer (like Urban Decay Eyeshadow Primer Potion, or Benefit Stay Don’t Stray) will provide your products with loads more staying power. Apply from base of lashes to just below the brow bone and blend in, then allow to dry before applying any other products.
• Brows – You might not realize it, but unkempt brows can actually make your hooded lid look even heavier. Likewise, an over-plucked brow creates the appearance of more lid space, which draws attention to your hood. If you are unsure about the best shape for your face, go to a salon. They can help you get the basic shape established, so then all you will have to do is maintain. To keep them filled in, the best eyebrow makeup is usually powder, applied with a stiff angled brush. Powder often looks more natural than pencil, but the best brows usually combine both! Try a combo of Anastasia of Beverly Hills Brow Wiz and Smashbox Brow Tech.
• Use smudge-proof, water-proof liner and mascara – Again, if you constantly wrestle with disappearing eye makeup, the formulation of your products could be the culprit. You might have shied away from “smudge-proof” or “water-proof” before, but there are such great products out there, like the Urban Decay 24/7 Glide-On Eye Pencil, that go on smoothly, blend effortlessly, and, most importantly, stay on! If it’s the removal of those smudge-proof and water-proof liners and mascaras that has you fretting, a product like Neutrogena Oil-Free Eye Makeup Remover will quickly and gently wipe your eyes completely clean.
• Shadow placement – This is probably the second most important element in hooded eyes makeup, right behind using primer. With the sagging skin of hooded eyes, typical eye makeup tutorials often don’t apply to you. But don’t lose heart! You just need a slightly different placement technique. The goal is to camouflage the hooded skin to create the illusion of a more balanced, open eye using light and dark color placement (light colors bring forward, and dark colors recede). So, after your lid primer is dry, sweep a light, shimmery shade all over the lower lid. Next, apply a darker, matte shadow into the outer V (extending it a bit up and out). And now for the real magic…looking forward, with your eyes relaxed (so you can clearly see the hood), sweep a darker matte shadow in and slightly above your crease (yes, onto the lower part of the hood). In a light, windshield-wiper motion, bring the shadow about half way in, then connect it with the shadow in the outer V. The darker shadow will help to recede the skin of the hood. Always remember, if you’ve got hooded eyes, always have a matte shadow pallet handy!

Sure, your green eyes are naturally stunning, but that doesn’t mean you necessarily feel comfortable going without eye makeup altogether. To have the best of both worlds, why don’t you experiment with some natural makeup looks? To gather some inspiration, Google images of some celebrities with green eyes and natural makeup. And once you’ve gotten those creative juices flowing, it’s time to take a try for yourself!

Primer – The first step in creating both bold and natural makeup looks is to start with lid primer. Lid primer (like bareMinerals Prime Time Brightening Eyelid Primer) will give you an even canvas, and will also cut down on your need to add tons of eye products to cover blotchy coloring. Apply to entire lid, from lashes to brow and blend. You can also run a little under your lower lash line and blend.

Shadow – If you’re after natural looking makeup tips, you should know what we’re going to recommend: natural, subtly hued shadow colors. Think light taupes, tans, peaches, and crèmes. Sweep  a bone, vanilla, or light peach shade onto your lid, from lashes to crease. For a touch of definition, blend a matte tan, light matte gray, or matte taupe through the crease and slightly above it, then out into the outer V, and run some along your lower lashes as well. Remember, your goal is to look natural, not naked, so a little bit of muted shadow is perfect. A lovely all-inclusive kit is the Lancome Hypnose Star Eye Shadow Palette in Color ST3 Terre d’Ivoire.

Liner – The key to using eyeliner in natural makeup looks is that there should be no harsh lines. Some people use a dark brown or gray shadow as liner, while some opt to smudge a soft kohl pencil along the upper and lower lashes. Unless your skin coloring is very dark, try to avoid using black as a liner color. Stick to browns, grays, and plums, and always smudge. A great one to try is the bareMinerals Round The Clock Waterproof Eyeliner. It’s a waterproof formula, but it goes on smoothly and blends like a dream.

Brows – Well groomed brows are one of the most important factors in natural makeup looks. Without them, your face loses all context and balance. Fill them in with a shadow no darker than one shade beyond your hair color, and use a brow wand (basically a bare mascara wand) to soften your strokes after applying product. A pencil can be used here, but it’s very easy to go too dark with a pencil. A pencil can also tend to make the brows appear too “done.” Remember, you’re going for natural. If you are unsure of your best eyebrow shape, you can visit a salon for professional grooming. Or, you can invest in a brow kit (we love Anastasia Beverly Hills Brow Powder Duo) and then take to the Web. There are thousands of valuable tutorials online that will help show you the basics of shaping your brows beautifully!

Mascara – When adding mascara to a natural look, be sure not to pile on the product; a Twiggy-esque tarantula eye won’t exactly be considered “natural.” Also, consider not reaching for the blackest-black mascara you can find. Blondes and light redheads do well with brown mascara, while brunettes and darker redheads can use a soft black. For darker hair and skin, go for a dark black mascara, but try not to over-apply. One of our favorite mascaras also just happens to be one of the best natural mascaras: Physician’s Formula Organic Wear. The formula goes on smoothly, and it is 100% organic and safe for your peepers! We love that!

Contrary to popular belief, effective natural makeup looks can take at least a little bit of effort. Your goal is to highlight and accentuate your natural, beautiful features, while camouflaging imperfections. With the right products and the right application, you will make “natural” look effortless!

You have never been afraid of trying new styles and trends. After all, you know better than to judge any outfit from how it looks on the hanger. The only problem is, once you’ve tried on that fierce top and you’ve fallen in love with it, how do you know what type of jewelry will compliment it, not distract from it? Matching a necklace to a neckline is all about creating a visually similar line. Fashion is a balancing act, with all the little individual pieces coming together to bring out the best in you, so let’s take a look at winning top/jewelry combos that will be guaranteed to hit all the right notes!

First, consider the occasion. You need to figure out if your chosen jewelry is not only appropriate for the neckline of your top, but also for where you plan on going. You may find that your great Grandma’s pearl and diamond necklace looks amazing with that top…but is it really practical for a weekend trip to the zoo with your 3 year old nephew who loves to grab things and pull them until they break? Probably not.

Once you decide the occasion, you can move on to the fun stuff…accessorizing!

Type of top: Turtleneck

Perfect jewelry for it: A longer chain or pendant, or layers of those

Reason: If you wear a shorter necklace it will tend to make your neck look shorter and thicker.

Type of top: Crew

Perfect jewelry for it: Bib or collar necklace

Reason: The length will hit right at the neckline of the shirt and mimic its shape, making it look aesthetically pleasing to the eye.

Type of top: Scoop

Perfect jewelry for it: Shorter chains and pendants with some bulk and width to them, like a chandelier bib necklace

Reason: The scoop will expose a little more skin, providing a blank canvas for your necklace. A necklace with more bulk to it will also help to keep you from appearing over exposed.

Type of top: Strapless

Perfect jewelry for it: Choker or short pendant

Reason: Adds visual interest and splits the attention so all the focus won’t be on your cleavage.

Type of top: One shoulder/Asymmetrical

Perfect jewelry for it: There are two camps of opinions here. Some say avoid a necklace altogether and go with long, dangling earrings, while some say wear a necklace that is asymmetrical in design itself.

Reason: Most tend to let the top speak for itself and opt for earrings.  Reason being, the neckline of an asymmetrical top is visually interesting enough, and not overly revealing, so it can stand on its own.

Type of top: Collard button-up

Perfect jewelry for it: Short pendant

Reason: If you keep the necklace above the area where the buttons meet, you can avoid a messy look. The shorter, dangling pendant can still be seen, and mimics the shape created by the top, which is visually appealing.

Type of top: V-neck

Perfect jewelry for it: V-shaped dangling pendants or chandelier necklaces

Reason: You can safely add a v-shaped necklace that falls about an inch above the neckline of the top. This will mimic the shape of the neckline and elongate the look of your torso.

Type of top: Square

Perfect jewelry for it: Square or angular pendants

Reason: The straight lines of angular pendants will compliment the neckline of the top, adding even more visual interest.

Type of top: Cowl

Perfect jewelry for it: A short pendant or opt for earrings instead

Reason: A cowl neckline already has a lot going on with the folds of material, so a necklace might make it look too messy. It’s safer to stick with longer earrings.

Type of top: Sweetheart

Perfect jewelry for it: Longer drop pendant, Y-shape, lariat, or delicate v-shaped bib

Reason: The sweetheart neckline is one of the most popular shapes for wedding dresses. While you can pull off a shorter, simple necklace (like a single strand of pearls), you might instead want a necklace with a drop pendant…something to mimic the downward point of the neckline.