The 98 Best Prime Big Deal Days Beauty Sales to Shop Right Now

It’s time to celebrate: The October Amazon Prime Big Deal Days shopping event is finally here, and there’s never been a better time to shop the best Amazon Prime Day beauty deals. Right now, for a limited time, a ton of brands–including Drunk Elephant, Dyson, Youth to the People, and more–are having major sales, reducing the prices of your favorite products. Across makeup, skin care, … Continue reading The 98 Best Prime Big Deal Days Beauty Sales to Shop Right Now

Sandy Liang Creates a New Version of Mermaid Pretty

For all the wistful mermaids, those who love the markers of girlhood, and rhinestones, there’s the Spring 2024 Sandy Liang show. If there was a main character for the new season, it would be a blend of Cecilia, the youngest depressed daughter of The Virgin Suicides mixed with a slightly melancholy Ariel. On the mood board backstage, Liang had pinned a note along with a … Continue reading Sandy Liang Creates a New Version of Mermaid Pretty

The Serum That’s Quite Literally Helping My Skin Bounce Back

For as long as I can remember, I’ve had oily, acne-prone skin. Over the past year, I’ve finally been able to get my breakouts under control with a combination of prescription oral (spironolactone) and topical (tretinoin) treatments. Despite my complexion’s predisposition to greasiness, the tretinoin has led to dryness and light peeling, so I’ve been tweaking my routine to include lightweight yet hydrating serums and … Continue reading The Serum That’s Quite Literally Helping My Skin Bounce Back

How to Recreate Hailey Bieber’s Viral Strawberry Makeup

Following in the footsteps of glazed donut skin, latte eyes, and just-ate-cherries lips, Hailey Bieber’s strawberry makeup is the latest food-themed beauty trend to take over TikTok, amassing over 3.6 billion views in just a few weeks. The makeup trend draws inspiration from the much-loved summer fruit, emphasizing strawberry-flavored and -scented products and a berry-centric palette of pinks and reds. Thankfully, strawberry makeup is relatively … Continue reading How to Recreate Hailey Bieber’s Viral Strawberry Makeup

What to Know About Ombré Concealer, According to the Pros

Ah, TikTok, the home of everything we hold dear—celebrity gossip, dating advice, try-on hauls, and innovative beauty trends. After hours of mindless doom scrolling, one trend has caught our attention: ombré concealer. With nearly six million views and counting, #ombreundereyes is here to stay, and honestly, we aren’t surprised. From ombré hair to ombré nails, it was only a matter of time until beauty gurus … Continue reading What to Know About Ombré Concealer, According to the Pros