"Chums has been offering its customers quality fashion, homeware and lifestyle products for over 35 years. Chums is a privately owned, independent Mail Order Company based in a new 60.000 square feet unit in the Knowsley Business Park. Graham Rubin, the Managing Director, developed the mail order business some 30 years ago after many years experience in the manufacture of trousers, which were supplied to the large Mail Order Catalogue businesses at the time. Starting by selling mens trousers direct to the public by off the page direct response advertisements in National Newspapers and Magazines, he eventually also sold through a catalogue of his own using the ever- increasing database of customers he recruited."
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Here’s the thing about nude lipstick…everyone’s “nude” is different. The nude that’s perfect for your very fair-skinned best friend might leave you looking like you’ve been dead for 3 days. And your perfect nude might make your very fair-skinned best friend look as if she went on a Doritos binge and forgot to wipe her mouth. So finding your nude can be tricky. Luckily, we’ve got a few tips that should make the hunt a little less confusing.
- Texture – There are some options when it comes to texture: sheer, opaque, creamy, matte. If you try a sheer nude, for example, it will allow more of your own natural lip color to show through. Therefore, it’s more of a tinted lip balm than a nude lipstick. That means we’re looking for something opaque to make more of a statement. Next consider finish: creamy or matte? Matte is great when it comes to bold colors like red and fuchsia, but in a nude, matte can sometimes make your lips look chalky and dry. So start your search focusing on a creamy, opaque lipstick.
- Prep – Any lipstick looks better with smooth, exfoliated lips. In fact, you really can’t judge it at all if your lips are dry and cracked. And no, just putting lipstick on over your dry, cracked lips won’t make them any more moisturized. Lipstick doesn’t work that way…if it did, it would be called moisturizer. So before you begin your adventure to find the nude of your dreams, be sure your lips are ready for action. Exfoliate them with a simple mix of sugar and olive oil. Rub in gentle circles with your finger, wipe clean with a cloth and warm water. (Another tip for making any lipstick look better: apply a lip moisturizer beforehand. After you rub your lips together, wipe the extra moisturizer off, or else the lipstick you’re trying will be too gloopy).
- Tone – Know your skin tone. You might be fair, but are your undertones more blue, yellow, or neutral, more cool or warm? Likewise, you might have darker skin, but are your undertones more yellow, blue, or neutral? That’s the tricky bit. The easiest way to know for sure is to head to a makeup counter and get matched for a foundation (it’s free). The makeup person should be able to pinpoint your exact skintone and undertones, which is not only something you will need to know for your makeup in general, but it will also help to find a nude lipstick that’s perfect. Since all lipsticks have undertones (blue, yellow, neutral), knowing yours should give you a range of colors that will work with your skintone, so you might actually be able to find 2 or 3 perfect nudes for you right at the makeup counter.
- Get together – If you are by yourself in your local drugstore, telling one nude lipstick from another can be more challenging. Pulling one color at a time won’t really help much either, since all nudes pretty much look the same when examined on their own. What you need is a contrast. So, pick 2 or 3 colors you think might work for you and hold them up next to each other. This way, you can definitely see if one is more pinky, or one is more orangy, or one looks juuuuust right.
- Try – You know the old adage… if at first you don’t succeed, try, try again. Finding your perfect nude lipstick is not something you can do without trying on a good number of the contenders. Don’t be afraid to try (and wipe off) multiple possibilities. Hey, you’ve gotta kiss some frogs before you find the Prince, right?
- Add makeup – Any nude lip is going to look 1000 times better with a bit of makeup on the rest of your face, because even the best nude lipstick can completely wash you out if it’s all by itself. A good rule of thumb is that if you are emphasizing your lips, go with a lighter eye, and if you are emphasizing your eyes, go with a lighter lip. Since nude is about as light as you can go with a lip, try putting a little more “oompfh” into your eye makeup. If you would rather do a moderate eye and emphasize your cheeks, then definitely be sure to add bronzer, cheek color, and highlight to really make those cheek bones pop. (Another tip – if you have cool tones to your skin, you might find that a warm-toned cheek color looks amazing. And vice versa, for warm skin tones, a cool-toned cheek color will really balance your makeup out).
Almost everyone loves to wear black – it is a color that is almost always in style, always has great design, and makes your body look much better. However, there is more to embracing your inner witchy woman than just wearing black – it is going above and beyond and looking like you are well put together, strong, and ready to take on anyone or anything that steps in your way.
How can you bring more black and that witchy style into your wardrobe? Here are a few different ways to upgrade your black from simple to positively witchy:
Think Slinky
Witches are inherently attractive and sensual characters. You have to embrace your sensuality and feel great in whatever you wear. The best way to do that is to wear a dress that not only hugs your curves, but it gives you curves you didn’t even know you had. Even better, find a dress that makes you feel like you can conquer the world.
Dresses with some pleating or gathering that covers up your problem areas and show off your great ones – like a high slit on the leg or a low cut back will help you to feel that confidence.
In Hidden Places
One of the best things about witchy fashion is that you don’t have to worry about someone judging you if you are completely confident in what you are wearing. However, hiding your strength can sometimes work in your favor even more than showing it off can.
Adding some subtle black socks or even lingerie can help you to bring that strength from within yourself and show the world just what you are made of.
Go For the Literal
One great way to embrace witches is to literally wear them and show them off whenever you can. Telling people that you know your strength can be incredibly special as well. It doesn’t have to be a giant Halloween-esque sweater like your grandmother used to wear (but it totally can be). Instead, go for something chic and simplistic that has a lot of design thought put into it – like this fantastic Alexander McQueen scarf.
On Your Lips
Witches always know just how beautiful they are, and wearing makeup that grabs the attention of everyone in the room is a fantastic way to highlight your natural beauty. A great dark red lipstick that is a little vampy and a little witchy is always classic. Wine shades, blacks, and even dark browns can also be a great addition to your style.
Just remember to exfoliate before you apply these lipsticks!
Don’t Forget the Shoes
What witchy woman would be complete without a fantastic pair of heels? Witches rarely walk around in flats, after all. Find shoes that are spiked, pointy, and completely luxurious. Shoes change everything about the way your body moves, how your outfit looks, and even how other people view you.
You don’t have to wait for Halloween to come to embrace your inner witch. Instead, you can celebrate it all year round.
One look through the latest lifestyle magazines and you’ll see that from L.A. to NYC, and everywhere in between, celebrities are donning the most adorable and festive fashions for the holidays. And best of all, it’s easy to add versions of these pieces to your own winter wardrobe without breaking the bank!
Embellished beanie – As spotted on Olivia Palermo, the embellished beanie is a great way to add a bit of holiday sparkle to an otherwise blah winter necessity. You can find one bedazzled with gems, or give some sparkle to a beanie you already own by adding sparkly pins and brooches to it.
Reversible plaid scarf – Who doesn’t love to be bundled in a cozy plaid scarf when the temps get chilly? Miranda Kerr is a big fan, as she’s been seen walking the London streets wrapped up in plaid on more than one occasion this winter. The latest trend however, is for scarves that are reversible, with either a plain or contrasting pattern on the opposite side. So chic!
Faux fur bobble hat – This hat is definitely not just for kids anymore, and a good thing too, because the grown-up version looks completely adorable, as Gwen Stefani has so fashionably shown this season. You can even get a fur pom-pom at any craft store and add it to a beanie hat of your own!
Colored faux fur – Faux fur gives you the all the warmth and glamour of real fur, and the synthetics allow for some fantastic color options. Take a page out of fierce fashionista Vanessa Hong’s book and add a brightly colored faux fur stole to a festive dress this season.
Poncho – The poncho has been a fashionable cold weather staple since the 70s, but today’s versions are much more detailed and interesting than the ol’ hole-cut-in-the-top-of-some-fabric style of the past. The trending ponchos of today add the flair of a wrap/blanket scarf, making the overall visual statement much more impactful, as beautifully illustrated by fashion mavens like Erin O’Connor.
Beret – Huge celebs like Rhianna have been spotted rocking a so-chic beret this winter, from the classic wool style to more cozy and casual chunky knitted styles. A beret can immediately dress-up an otherwise bland outfit, and they always add a touch of originality and quirkiness to your style. An easy and trendy way to keep your head warm this winter!
