Since its foundation in 1930, CITIZEN has promoted a multi-cultural mindset that fosters excellence and creativity. The very name of the brand conveys a deep respect toward craftsmanship and considered as familiar by citizens the world-over. So as a “citizen” of the world, we bear the responsibility to help cultivate a culture of positive change and on-going evolution through our craft. We take that mission seriously and steadfastly welcome what the future may bring. As a true manufacture d’horlogerie, CITIZEN integrates a comprehensive manufacturing process from creating individual components to a watch’s final assembly. It’s an artisan’s approach to watch making based on pushing forward the boundaries of technology and leveraging our experience toward exploring new possibilities. One pivotal technological breakthrough was the development of a light-driven watch. CITIZEN pioneered this engineering innovation well ahead of other watch manufacturers as early as 1976, which led to the launch of the highly acclaimed Eco-Drive in 1995. Utilizing electrical power converted from virtually any light source, this extraordinary innovation changed forever the way watches could be powered. Eco-Drive eliminated the need to ever replace batteries, which made it especially beneficial to areas where such specialist batteries were not obtainable. This leveled the field for citizens of virtually every country to be able to experience unrestricted joy of wearing and using a CITIZEN watch. The product development policy, “The Fusion of Technology and Beauty,” remains a constant motivation for us to merge cutting-edge technology with perfection of design beauty, which as a consequence inspires people to strive to be their best at any time. CITIZEN launches a new campaign in collaboration with Wieden+Kennedy, Better Starts Now. This is the simple belief that no matter who you are or what you do, it is always possible to make something better — and now is the time to start doing it. We believe that better and now are both infinite, and that there is always a next ‘better’ and a new ‘now’ in which you can start pursuing it. It was clear from the onset of this project that we are dedicated to this ideal…not to the past but to the present, and all the way we can improve it. To help communicate this belief to the world we have created a new global CITIZEN brand movie, brand identity and brand website that represents out Better Starts Now philosoph.
Nordstrom is one of the biggest names in the retail industry, and with good reason. You can find almost any style, size, or type of clothing from Citizen and if you get it home and it doesn’t match your style, you can easily return it thanks to the great online return policy. Furthering their customer service, Nordstrom sale associates (even those online or over the phone) really know what they are talking about when it comes to fashion.
Even better, Nordstrom tends to have fashion that fits all different body types, something not every online retailer can say. Most importantly, you’ll find great deals and some super sales on Citizen quite regularly.
The Hottest Deals for Citizen
Yes, that's right, we searched all over the web and found the hottest deals for Citizen
We often focus a lot on what to wear and our accessories often find themselves second in the grand scheme of things when we are deciding on an outfit for a night out. It is my honest belief that you can accessorize a simple outfit and make it go from ok to wow with just a few simple statement pieces, so read below for a few simple pieces to help change your outfit from plain to amazing in just a few simple steps.
A great statement necklace
If you have selected a simple, block color outfit such as a plain black jumpsuit or a black top with a pair of black skinny jeans or trousers, a big, bright and bold statement necklace can really pull together and set off your entire outfit. If you feel comfortable select a large, chunky necklace, in block colors to add a bit of color and style to a plain outfit.
A dazzling clutch purse
If you are heading out for the evening you might want to style a simple outfit with a clutch purse. You will find a brightly colored clutch will help to either brighten up a simple outfit or keep a busy outfit looking stylish, elegant and unfussy.
Simple, yet elegant heeled shoes
Shoes are one of the most pivotal parts of any outfit and if you are looking for an elegant look a simple pair of strappy sandals really can help to bring your overall look together. If the weather does not really allow for sandals, which is especially true in many places throughout the winter, then a simple pair of court shoes or heeled boots while work just as well.
A pair of statement earrings
Earrings are a simple addition to your outfit and you can go two ways with them. If you are looking to go simple with your accessories because you have a bit more of a bright or fussy outfit, a simple pair of studs can help to make any outfit look classy. If you feel like your outfit needs more color you can consider a colourful pair of statement earrings.
Do not dismiss hair accessories
If you have longer hair you might want to consider some accessories for your hair. If you have your hair loose around your shoulders you might want to add a simple or sparkling headband. If you are attending a formal event, such as a wedding, a fascinator works well instead of committing to a full on wedding hat. Other hair options include clip in florals or a nice simple hair clip to keep your hair off of your face.
Not all of us were blessed with gorgeous, full, Angelina Jolie-esque lips… some of us have had to struggle with constantly “drawing in” an upper lip. But there just so happens to be some nifty little tricks you can use to help make your lips look fuller…and only you will ever know you needed them!
- Exfoliate – Exfoliating is not just for your body and face. Our bodies are daily sloughing off the dull, dead skin cells for fresh, new skin cells underneath, and exfoliating aides in that. If your lips are rough, dry, or flaky, a gentle exfoliation will help to remove the dead, dry skin and soften the newer healthy skin underneath. More importantly, it will also make the lips more able to draw in necessary moisture, which in itself can help lips look fuller. Smooth lips will also not only look healthier, but will make any lip product you apply look better.
Since the skin on your lips is thinner and more delicate that that on most other parts of your body, the key to exfoliation here is to think gentle…both in what you put on your lips to exfoliate, and how you do it. A simple mixture of olive oil and sugar, applied to lips with a finger or a washcloth, will do beautifully. Rub in small circles for a minute or two on each lip, then rinse with warm water and pat dry. You can also use Vaseline on a toothbrush, applied in a similar way. Just remember to be gentle!
- Moisturize – Our skin can temporarily absorb moisture (think how much easier body lotion goes on after a warm shower or bath), but without something to help lock it in, the moisture will evaporate throughout the day. Try to avoid those with ingredients such as lanolin and glycerine, as they can sometimes leave lips feeling “waxy,” as if the product hasn’t absorbed into your skin. Also try to avoid moisturizers with a lot of oils; a higher oil content won’t allow the product to be absorbed (think of oil and water in a bottle). When in doubt, opt for natural, like Yes to Coconuts Naturally Smooth lip balm. It’s all natural and absorbs beautifully into your lips.
After exfoliating and before you go to bed, simply smooth the moisturizer over your lips. Since you won’t be talking/eating/drinking it will give your lips the time they need to sit with the moisturizer. When you wake, you’ll be amazed at how your lips look fuller.
- Highlight – Contouring is all the rage now, and your lips definitely need to get in on the trend… especially if you want to make your lips look fuller. A general rule of thumb to remember for make-up is that dark colors recede, or make things look smaller, and lighter colors highlight, or bring to the foreground. A bit of strategically placed highlight will make your lips look fuller and more “three dimensional.” You can use a shimmery vanilla or white colored eye shadow for this, but it works best with a highlighting pencil, like Benefit High Brow Glow.
- After applying your desired lip color, lightly run the highlighter over just the cupid’s bow (the center V of your top lip). Blend gently with your finger or a clean shadow brush.
- Apply highlighter to the center section of your bottom lip, just outside the natural lip line. Blend gently.
- If desired, highlight the two creases running from the bottom of your nose to your cupid’s bow. Blend gently.
Now, simply sit back and admire your perfect pout (but don’t forget to smile too…smiling always helps anyone to look beautiful)!
The first false lashes actually hit the silver screen in 1916, when legendary movie director, D.W. Griffith, gave a wig maker the directive to create lashes so long they would touch a starlet’s cheeks when she fluttered them or looked down. Human hair was carefully weaved through gauze and then stuck to the lid with a type of cosmetics gum.
We’ve certainly come a long way since then! Falsies are more popular than ever, put to daily use in the routines of many makeup mavens. But, thanks to the huge number of lash brands, styles, and types on the market, finding the best lashes can be challenging, even for the most practiced among us. If you manage to get your selection right, not only will the lashes look fabulous, but they should hold up through multiple wears (with the proper care). So, just to make your work easier, we’ve taken a closer look at some of the most popular brands in every price range.
Ardell – Ardell false eyelashes are readily available online and in most drugstores. The company began in 1971 and has grown to one of… if not the… biggest false eyelash brand in the world.
- Types of lashes: Natural, Glamour, Accent, Individuals (some semi-permanent styles), and Rhinestone (more exotic and daring styles, colors, accented with small rhinestones ).
- Real or synthetic? According to the Ardell site, “The majority of Ardell strip lashes are made from 100% sterilized human hair. Some strip lashes may be made with synthetic fiber similar to human hair due to intricacy of particular style and addition of rhinestones.”
- Lash glue or special directions? Some lashes may have a small vial of false eyelash glue Online they offer both clear (Lashgrip Strip Adhesive) and black glue (Lashtite Adhesive). While Ardell does offer Lashfree Remover, no special eyelash glue remover is necessary.
- Price point: $3 – $6
- Overall selection: Huge. Literally. You could wear a different lash almost every day of the year.
- Overall reviews: By far, some of the best false eyelashes you can find in a low price-point. Reviews were overwhelmingly positive everywhere we looked online. Some consumers complained that when buying the lashes online, the product they received did not match the picture. Other complaints dealt with application… but in our opinion, that’s really operator error, not a problem with the lashes themselves.
Eylure – Eylure lashes, also, are readily available both online and in your local drugstore. Founded by David and Eric Aylott, Eylure has been a trailblazer in false lashes since the 1940s. In the beginning, their products were mainly used on stage and screen, by the 1960s, the Eylure lashes hit the mainstream.
- Types of lashes: Natural, Lengthening, Texture, Volume, Definition, Exaggerate, Dramatic, Party, and Brown lashes.
- Real or synthetic? After a long, frustrating search online, we’ve decided that unless the product specifies “100% human hair,” that they are most likely a good quality synthetic.
- Lash glue or special directions? Some packages my include a small vial of eyelash glue, but they also have eyelash adhesive made especially for their strip lashes (Lashfix), clear and black eyelash glue (Superfix)… but any eyelash glue should work. Eylure also offers “Lift Off” eyelash remover, though any oil-free makeup remover should work as well.
- Price point: $4 – $10
- Overall selection: Aside from a massive range of styles, colors, textures, and effects, Eylure offers some “celebrity” styles, from such notables as Katy Perry and British favorites Cheryl Cole, Kimberley Walsh, and Nicola Roberts.
- Overall reviews: The majority of reviews we found online were very positive, however, there were some consumers who found mistakes with packaging (two visibly different lashes in the same package), and some had trouble maneuvering the thicker more voluminous lash varieties (complaints that the lashes were too stiff and would not bend).
Revlon –While Revlon the company began in 1930, marketing their unique nail polish and lipstick, the Revlon false eyelashes are a more recent addition to both the brand and to the contenders of the best false eyelashes battle.
- Types of lashes: Revlon Runway, Revlon Fantasy Lengths, Revlon Beyond Natural, Individual, and Volumizing.
- Real or synthetic? All of the lashes appear to be synthetic-only.
- Lash glue or special directions? Most packages come with a small vial of their Precision Lash Adhesive, some are glue-on, and some are “self-adhesive” (the adhesive strips already in place on the band of the lashes is water-resistant and latex-free). You can also buy the Precision Lash Adhesive separately.
- Price point: $4 – $6
- Overall selection: Not a lot to choose from here. Since they can be found in some drugstores, they might work in a pinch if you couldn’t find Ardell or Eylure. We are hopeful that they will offer more selection as time goes on and/or demand rises.
- Overall reviews: Again, since they are relatively new to the false eyelash market, there aren’t that many reviews to compare… but the ones we did find were very positive.
Dolly Wink – Launched by Japanese one-time teen model/pop star Tsubasa Masuwaka, Dolly Wink eyelashes were once only known to false lash insiders and fashion-conscious women of Europe and Asia. Thanks to the internet, though, Dolly Wink has gone world-wide, becoming a cult favorite as one of the best false eyelashes available.
- Types of lashes: With names like “Dolly Sweet,” “Sweet Girly,” “Natural Girly,” and “Sweet Cat,” Dolly Wink doesn’t really have types of lashes as much as they have different styles of one main type. There are approximately 20 different lashes, all either full strips or demi lashes, and all very natural looking, delicately spaced, layered, and of graduated lengths. They are strategically longer both horizontally and vertically, creating the appearance of longer, larger, doll-like eyes. Dolly Wink also sells natural-looking bottom lashes.
- Real or synthetic? While there are eyelash extensions branded as “Dolly Wink” available to salons, the eyelashes you can buy online (Amazon, Ebay, etc.) are made from synthetic hair.
- Lash glue or special directions? Thankfully, no special protocol here. Apply with regular eyelash glue, and remove either with lash remover or oil-free makeup remover.
- Price point: $17 – $30
- Overall selection: While what they do have is lovely, the overall selection is not broad in terms of either styles or types of lashes available.
- Overall reviews: We honestly could not find a blatantly negative review of the Dolly Wink products. Any slightly-lower-than-top-star ratings were mainly from consumers not practiced in false eyelash application.
And the winner is… For a wallet-friendly, readily-available, good-quality variety, our bet is with Ardell. We like that they use real hair in the majority of the lashes, and the price-point says that experimentation with different looks is definitely doable. Huge selection and availability also! They truly are the best false eyelashes for the buck!
