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About Etro

Etro is New Tradition, the sum of artisan know-how and creative experimentation. The venture began in 1968 when Gimmo Etro, the brand’s visionary founder, launched a production of highly prestigious fabrics, which he embellished with original designs and innovative colour ways. In 1981 the furnishing textiles line made its debut. The Paisley motif used to enrich the first collection was set to become the Etro mark of identity. The product range added another string to its bow in 1984 with leather goods and the bag collection in Paisley jacquard fabric. In 1986 Etro launched the home accessories and complements collection, consolidating the brand’s life style concept. The creation of the Etro Perfumes division in the late 1980s was a natural consequence: today the collection extends to 24 exclusive fragrances and a dedicated boutique. The 1990s saw the unveiling of Etro first men’s and women’s prêt-à-porter collections, their inventive and recherché style earning the label instant recognition.

Why Shop Etro at Neiman Marcus

In a world where luxury seems to be going away, Neiman Marcus is one of the few companies that still does luxury right – especially with brands like Etro. Blending together great sales and high-end fashion, shopping at Neiman Marcus, even if it is just online, is an experience. You’ll have access to some of the highest end designers and with Etro, there is nowhere else you’ll want to shop. Even better, you’ll find something for everyone – from a teenager to your mom to a newborn baby. They have one of the widest selections on the internet for Etro and other well-known names. Of course, you can also expect some surprises.

Most importantly, Neiman Marcus sometimes gets exclusives from Etro where you can’t find the item anywhere but either in a Neiman Marcus or online. You have to be quick, however.

SHOP NOW ETRO at NEIMAN MARCUS

The Hottest Deals for Etro

Yes, that's right, we searched all over the web and found the hottest deals for Etro

Genius Tips for Wearing a Hat with Style

It’s finally Fall. Time for layering and bundling up, and that includes your head! Not only are hats a practical way to keep warm (they prevent heat from leaving your body through the top of your head), but they are one of the most effortless ways to add flair to your outfit. But, in case your chapeau-topped ensemble isn’t quite working, there are some tips that can take it from drab to fab in no time.

  • Think Seasonal – First and foremost, Fall and Winter hats should be wool, cloth, or felt-type material. Save the straw hats for Spring and Summer, since the open weave of those materials can allow heat to escape your head.
  • Find the Fit – Hats come in so many sizes and fits, it can literally make your head spin. Just because a hat looks cute, doesn’t mean that it will fit your head properly. Make sure when choosing a hat that you can actually try it on…that means if you’re buying online, you need to either A) make sure the sizes are listed and you know your hat size, or B) you are buying from a site you are familiar with, and you are familiar with their sizing. If it’s too big, it will do nothing but slide down into your eyes, or blow off in a gust of wind. If it’s too tight…well…it will just look plain silly.
  • Consider Hair Length – Wearing a hat can change the whole look of your face, especially when taking into account your hair length. You will often find that close-fitting hats with less material compliment shorter hair, while larger, wide-brimmed hats look great on longer-length hair… but as with most things, you’ve got to experiment to see what works.
  • Consider Hair Style – If your hair is long enough to style, you have more options than long-and-loose. You can opt for a messy low bun at the back or side, or a loose braid, also at the back or side. Again, get in there and experiment!
  • Consider Your Outfit – Sometimes a hat can clash with what you’re wearing, so it’s important to take into consideration the style of your outfit. A loose beret or knit hat looks sharp with a body con shirt and skinny jeans or trousers. Boho styles are really complimented by floppy, wide-brimmed hats. And something sleek and tailored would be well suited to a close-fitting cloche style.
  • Color – Since it is Fall, with Winter on the way, you might as well try to embrace and incorporate some of the colors of the season. Yes, black is a classic, as is grey, and they can usually go with anything, but be bold and look for berries, rust colored, and dusky-hued varieties.
  • Give it Your Style – As with so many points above, it all comes down to experimentation. If you feel like adding a brooch or feather to a hat…do it. Make it yours. You will ultimately (hopefully) own whatever look you rock, so rock it with confidence!

 

The Must-Have Guide to Eye Makeup Brushes

Just as a painter requires different brushes of all sizes and shapes to create a masterpiece, so too will the right choice in eye makeup brushes make your face shine like the work of art it is! There’s no need to break the bank buying fancy brushes, though (and trust us, you could easily break the bank with some makeup brushes on the market today)… we’ve got a list of your absolute ש-have eye makeup brushes right here!

  • All-Over Shadow Brush (similar to a MAC 239, SEPHORA COLLECTION Pro Allover Shadow Brush #12 ) – This will be your eye makeup brush workhorse (and it was probably the first real brush many of us bought when learning how to do eye make up). A great all-around brush, the flattened head, dense bristles, and medium length head works well for the general goal of applying eye shadow. Pressed eye shadow, pigment eyeshadow, baked eyeshadow… this brush can handle it.
  • Blending Brush (similar to a MAC 217) – This is one of those eye makeup brushes that will save almost any heavy-handed eye makeup application. Fluffy, soft, long bristles can gently diffuse any dark or harsh lines, and blend even the most contrasting shades seamlessly. Best used through the crease and into the outer v.
  • Eyeliner Brush (similar to MAC 219 Pencil Brush, MAKE UP FOR EVER 258 Large Precision Eyeliner Brush) – The fine, pointed tip is perfect for applying cream or gel liner, or precisely applying shadow either on top of, or in lieu of, gel liner.
  • Stiff Dome Brush (similar to SEPHORA COLLECTION Classic Crease Shadow Brush #73, SEPHORA COLLECTION PRO Tapered Crease #19) – Useful in any number of eyeshadow application techniques, this is also known as a crease brush. The bristles are longer and stiffer than a regular shadow brush, which creates a nice crisp area of definition with shadow through the crease. You can also easily work it into the outer v to really elongate the shape of the eye. (Another contender for the best crease brush is the SEPHORA COLLECTION Pro Angled Shadow Brush #13… the angle of the bristles fits so nicely in the crease area!)
  • Short Angled Brush (similar to a MAC 266) – Not only is this brush great for applying gel and shadow liner, it is a must-have for filling in and defining eyebrows! And if you need to go in and fill any bare patches missing liner after adding falsies over liner, you can dip the point of the brush into some gel or liquid, then dab the bare spots. (This is one of those fake eyelashes tips you probably won’t remember until you have it happen to you).
  • Short Smudge Brush (similar to a MAC 214) – One of our favorite eye makeup brushes…ever! This brush has short, stiff, rounded bristles and it’s perfect for smoking out a lash line. It also works wonders to smudge out pencil liner, providing that smoldering look you long for with dark eye makeup or a smokey eye.

And there you have it! The most comprehensive list of must-have eye makeup brushes for any woman’s beauty arsenal. If you add a foundation brush, a powder brush, a blush brush, and a concealer brush, you will have a great basic set of tools capable of creating any makeup look you can imagine!  Now go make your masterpiece!

 

Festive Party Eye Makeup Ideas

You’d like to think of yourself as pretty hip, sometimes adventurous, and you definitely know a thing or two about makeup. So when you get invited to a party, you immediately think of all the wonderful, slightly daring, party eye makeup looks you want to try…but when the night comes, you settle for the safe-but-pretty brown smokey eye and marginally-brighter-than-you-normally-wear red lip. Well, we say no more! No more playing it safe! It’s a party…you should have party eye makeup to match!

  • Glitter girl – The easiest, fastest, and most fun way to get the party look you’re after is to go for glitter! Party eye makeup is glitter eye makeup. And glitter eye makeup needs a good lid/shadow primer first (best picks: Urban Decay Primer Potion and Too Faced Glitter Glue). Apply to lid and allow to dry before patting on glitter shadow (pat…don’t sweep! It will go everywhere). There are many powder shadows with anywhere from a little to a lot of glitter, but if you want to pack a true punch, check out a glitter pigment (MAC has several amazing shades).
  • Metallics – Metallic eyeshadow brings a lovely and highly reflective shimmer to the eye area. Here, too, a good primer is recommended before use, since this party is going to put your new party eye makeup through its paces. Metallic shadow can also be used along with matte shadows to create a sultry and edgy smokey eye.
  • Big lashes – Another winning way to make a big statement is with big lashes! You can flaunt your own by first curling with your trusty ELF eyelash curler, applying lash primer, and then two coats of the best thickening mascara you can find (Dior Show or Maybelline The Falsies are both awesome for adding volume and length). Of course you can opt for false lashes too! There are literally hundreds on the market to choose from (some of the best picks for quality and cost are Eylure, Ardell, and Dolly Wink). Many are natural hair or mink eyelashes, and are reusable. All it takes to create a look is eyelash glue, and a little imagination!
  • Liquid eye liners – The choices of liquid eyeliners and liquid eyeliner styles today can help create incredible and fun eye looks. And liquid liners aren’t just black and brown…there are bold and vivid brights, sparkling jewel tones, mega metallics, and even glitter! Line just the top lashes for a flirty pop, or line the entire eye for an exotic wow!

There are so many eye makeup options, you can’t help but step out of your comfort zone in the most beautiful and daring way. Remember, you’re going to a party or event… your makeup is not supposed to look like you’re just heading out to the grocery store or a regular ol’ day at the office. With a little courage, your look will no doubt win rave reviews from your friends…but, more importantly, your new party eye makeup will make you smile and give yourself a silent pat on the back every time you pass a mirror.

 

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