Born in 1996 as a brand made for high performance fizi:k was designed in the USA, and handmade in Italy by the worlds largest saddle manufacturer, Selle Royal. Fizi:k is the phonetic spelling of the word physique, referring to the form or state of the human body. Often associated with general fitness and athletics, the word is also used in many contexts to illustrate physical strength and superb health. - ie. a powerful physique, a healthy physique. In its phonetic form, fizi:k inspires other associations. Visually, the symbol conveys a sense of something scientific, technological or mathematical; and audibly, something fresh, effervescent, energetic and lively. Since the beginning, fizi:ks mission has been simple: to improve the ride experience for all cyclists. Fizi:k plays a leading role in the world of competitive cycling and actively co-operates with professional athletes to improve product performance and development as illustrated in its twelve year history. The brand depends on their sponsored athletes to help them continuously improve and innovate. There is no better way to improve than by hands-on field testing and data gathering. And due to the success of and demand for the brand, fizi:k is never at a loss to call upon the best in the professional cycling and triathlon world to assist with research and product development. After only few years of international professional presence, fizi:k had seen the regional, national and international podium many times in all cycling disciplines.
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If you’ve got hooded eyes, then you know what a challenge applying eye makeup can be. While everyone else seems to just sweep on a fierce cat-eye, you’re trying to figure out how to keep it on, let alone apply it. Sure, some of the most popular young celebrities today, like Blake Lively, Taylor Swift, and Jennifer Lawrence, have hooded eyes, and their eye makeup manages to look fabulous all the time, but they also have the benefit of countless makeup artists at their beck-and-call. Lucky for you though, there are some simple tips you can use to make your hooded eyes really pop!
- Primer is your best friend – This is the single most important element of applying makeup for hooded eyes! Since your upper lid tends to fold over and hide your lower lid, any eye makeup you apply there is likely to be rubbed off quickly by the friction, so primer (like Urban Decay Eyeshadow Primer Potion, or Benefit Stay Don’t Stray) will provide your products with loads more staying power. Apply from base of lashes to just below the brow bone and blend in, then allow to dry before applying any other products.
- Brows – You might not realize it, but unkempt brows can actually make your hooded lid look even heavier. Likewise, an over-plucked brow creates the appearance of more lid space, which draws attention to your hood. If you are unsure about the best shape for your face, go to a salon. They can help you get the basic shape established, so then all you will have to do is maintain. To keep them filled in, the best eyebrow makeup is usually powder, applied with a stiff angled brush. Powder often looks more natural than pencil, but the best brows usually combine both! Try a combo of Anastasia of Beverly Hills Brow Wiz and Smashbox Brow Tech.
- Use smudge-proof, water-proof liner and mascara – Again, if you constantly wrestle with disappearing eye makeup, the formulation of your products could be the culprit. You might have shied away from “smudge-proof” or “water-proof” before, but there are such great products out there, like the Urban Decay 24/7 Glide-On Eye Pencil, that go on smoothly, blend effortlessly, and, most importantly, stay on! If it’s the removal of those smudge-proof and water-proof liners and mascaras that has you fretting, a product like Neutrogena Oil-Free Eye Makeup Remover will quickly and gently wipe your eyes completely clean.
- Shadow placement – This is probably the second most important element in hooded eyes makeup, right behind using primer. With the sagging skin of hooded eyes, typical eye makeup tutorials often don’t apply to you. But don’t lose heart! You just need a slightly different placement technique. The goal is to camouflage the hooded skin to create the illusion of a more balanced, open eye using light and dark color placement (light colors bring forward, and dark colors recede). So, after your lid primer is dry, sweep a light, shimmery shade all over the lower lid. Next, apply a darker, matte shadow into the outer V (extending it a bit up and out). And now for the real magic…looking forward, with your eyes relaxed (so you can clearly see the hood), sweep a darker matte shadow in and slightly above your crease (yes, onto the lower part of the hood). In a light, windshield-wiper motion, bring the shadow about half way in, then connect it with the shadow in the outer V. The darker shadow will help to recede the skin of the hood. Always remember, if you’ve got hooded eyes, always have a matte shadow pallet handy!
Planning to spend some quality time in colder climates this Winter? Think that a sweater and a jacket will get the job done? Guess again! In those chilly regions, where the temps dip into the 20s and 30s, and the wind gets whipping a bit, even ordinary things like walking, sightseeing, and window shopping can be tricky. If you want to stay nice and toasty, without adding big, bulky sweaters and jackets, then you are going to need layers. And these are going to be your most essential pieces…
- Skinny jeans – You love them in the Summer, Spring, and Fall…so why should Winter be any different? Actually, skinny jeans are ideal as a layering piece for so many reasons. Not only do they balance out your body shape when you wear those gorgeous, oversized sweaters, but they work really well with all kinds of Winter footwear, from knee-high boots to brogues to ankle booties. One tip though: try to find a pair with a bit of stretch to them, and don’t get them in a skin-tight size. This will enable you to layer a pair of tights for warmth underneath.
- Thick tights – A good pair of thick tights can be so versatile in the Winter! And by “thick tights” we mean opaque tights that are lined with a thin layer of a fleece-type material. They can be worn alone with a cute skirt or dress, or layered under jeans to help cut the cold and biting wind.
- Thin cashmere sweater – A thin cashmere sweater is not only an all-time wardrobe classic, but it is one of the easiest ways to add warmth without adding bulkiness. It can be layered over a tank, Henley, or even a long-sleeved button-up shirt for the ultimate in preppy chic. In really cold climates, it can even be used as a layer under a thicker sweater.
- Body-con long-sleeved Henley or crew neck shirt – These are some of the best, no-brainer layering pieces you can have in your wardrobe. If shopping for actual “base layers,” these shirts are almost always in a form-fitting Lycra, blended with some type of wool or synthetic fiber, since these will hold in heat much better than cotton. They come in all sorts of colors and look beautiful layered under a flannel or plaid shirt, worn open.
- Pashmina shawl – This, again, is another multi-tasking star for Winter! Much more versatile than a classic narrow scarf, the shawl can folded and worn as a thick and cozy scarf, or it can be opened and worn over your shoulders as a shawl. And if you look online, you’ll find no less than 100 different ways to fold it, wrap it, and wear it!
- Fuzzy socks – Think these are just for bedtime? Think again! They solve one of the epic conundrums of Winter-weather lovers everywhere…how to keep your feet warm and comfortable without causing them to sweat up a storm in your boots! Fuzzy socks, unlike wool socks, manage to keep in warmth, but still allow your feet to breathe. Plus their fluffiness adds an extra little bit of cushioning, which is always appreciated on lovely, crisp Winter walks in the woods!
As women, we like choices (we pretty much demand them). And in terms of makeup choices, there are literally thousands of makeup products on the market. One of the most popular today is cream eyeshadow. I’m sure you’re more than familiar with its predecessor, powder eyeshadow, and cream shadow is not meant as a replacement for it. But they are obviously very different formulations, and best suited for different individuals and occasions. So what is it and how is it different?
Not only is cream shadow obviously a different formulation from powder eye shadow, it is more versatile. Cream shadow can actually sometimes double as a shadow base or lid primer, as long as you check the label (it will specify use as a base). This is perfect, especially if you are attempting makeup for hooded eyes. Since the hooded eye has a slight overlap of skin onto the lid, ordinary powder shadow and regular kohl liner can often be rubbed off within a matter of minutes after applying. Talk about frustrating! The best way to utilize cream shadow as a base is to pick a color complimentary to the powder shade you will be using. For instance, if you’re going for a simple smokey eye in browns, start with a shimmery taupe cream eye shadow (some excellent picks would be Clinique Touch Base for Eyes in Uplighting, Make Up For Ever Aqua Cream in 15 Taupe, and Maybelline Eye Studio Color Tattoo in Tough as Taupe. But if you really want to pop your eyeshadow color, choose a white cream base for the lid. Any color will look bold and vibrant over that.
Cream shadows also come in very matte colors that mimic various skin tones (such as Laura Mercier Eye Canvas, Lancome Aquatique Waterproof Eyecolour Base, and L’Oreal Magic De-Crease Eyelid Primer). Such creams are mainly used as eyelid “primers,” which act to smooth out the eye area, and provide an even canvas on which to create your eye makeup masterpiece. These matte skin tone finishes can be used to anchor any color powder eyeshadow to make the powder shadow “read true,” as opposed to the bolder or vibrant examples with colored primer bases above.
Cream eye shadow in a darker color can also be used alone to create wonderful smokey eye looks. They are easy to blend, easy to drag down under the lower lash line, and easy to smudge, for the ultimate in smoked-out sexiness. And as long as the formulation is long-wear, your smoky eye should last all night!
Powder eye shadow, on the other hand, is like a comfy pair of jeans. The ones you could never do without. You know just how they will fit, and just how to work them. You also know their limitations. Matte, shimmer, glitter, holographic, baked, loose, and pigment…powder eye shadow has come a long way, in the past 10 years alone. But basically, it is what it is. You know how you can use it, and you also know how long it usually lasts on your lids (All through the work day? What about a humid summer afternoon? A party night of dancing?). So yes, powder shadow, when worn alone, does have its limits. But one thing powder shadow can do is double as some of the best brow powder around! MAC shadows, in particular, have dozens of suitable “brow shades” of eye shadow (such as MAC Charcoal Brown, MAC Omega, and MAC Brun).
Basically, what you’ll find is that it’s impossible to say that one is better than the other when comparing powder to cream eye shadow. They are both amazing and useful in their own ways. And when used together…they create an unstoppable, unyielding, undeniable eye makeup tour de force! In the end, you’re the one who wins, since you get to use them both!
