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About Icebug

Icebug is a Swedish shoe company. They were frustrated by having to choose between slipping and say no to outdoor activities because of the risk of slipping. The company started as a result of their wanting to be able to stay active year-round. So they created shoes for running and activities on slippery winter surfaces. With a unique rubber compound that provides outstanding traction and smart studs, which adapts to the surface, they make shoes that allow you to move around as normal even when it’s slippery out there. Whether its Obstacle Racing or Trail Running, GET YOUR GRIP ON the Swedish way thanks to Icebug Running Shoes.

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5 Scientifically-Proven Ways to Look More Attractive

Even though math was never our strong suit, there was a certain pleasure in the undeniable formulas. You knew that if you added X plus Y and divided by Z, you would have the answer. If only picking out clothes from our closet could be as cut-and-dry. If there was a simple formula for looking good…something that would undeniably work…it would make life a lot easier, right?  Well, we just so happen to have 5 tricks to illicit a positive reaction from people (men), as scientifically proven by studies.

  • Wear heels – Aside from the fact that you (scientifically) have a better chance of being approached by a man if you’re wearing heels, heels also accomplish a few other pretty neat tricks. Because of the arch, heels force you to stand straighter, so you appear taller. And heels that blend in with the color of your leg, or those with a very low vamp (the part of the shoe that cuts across your foot at the front), make your legs appear longer and leaner.
  • Go sleeveless – Studies have shown that arms are one of the parts of a woman’s body that men are most attracted to. In fact, in many studies, arms are more highly rated than legs! So, if you happen to be blessed with nice toned arms and shoulders…show them off!
  • Think bodycon – There are loads of studies that show men are more attracted to an hourglass figure. Lucky for all of us, that’s what shapewear was invented for! Bodycon dresses are designed to naturally highlight the smallest part of you, the area just under your bust at your waist. And many bodycon dresses have slimming patterns that accentuate the effect even more. When you pair some fabulous shapewear with a great bodycon dress, you get WOW!
  • Rock some red – Red attracts attention…period. It also symbolizes power, passion, and romance. So of course there will be studies that show men are attracted to red. But another bonus here is that there is a perfect shade of red out there for everyone!
  • All hail the LBD – It’s iconic for good reason. And now, studies show that 5 out of 5 men will look twice at a woman in a black dress. It’s the perfect compromise if you don’t feel like wearing a bright, bold red… but you don’t necessarily feel like blending into the wallpaper either. The little black dress is classic, slimming, and oh-so-chic. It will never lead you wrong.

 

Best Layering Pieces for Winter Weather

Planning to spend some quality time in colder climates this Winter? Think that a sweater and a jacket will get the job done? Guess again! In those chilly regions, where the temps dip into the 20s and 30s, and the wind gets whipping a bit, even ordinary things like walking, sightseeing, and window shopping can be tricky. If you want to stay nice and toasty, without adding big, bulky sweaters and jackets, then you are going to need layers. And these are going to be your most essential pieces…

  • Skinny jeans – You love them in the Summer, Spring, and Fall…so why should Winter be any different? Actually, skinny jeans are ideal as a layering piece for so many reasons. Not only do they balance out your body shape when you wear those gorgeous, oversized sweaters, but they work really well with all kinds of Winter footwear, from knee-high boots to brogues to ankle booties. One tip though: try to find a pair with a bit of stretch to them, and don’t get them in a skin-tight size. This will enable you to layer a pair of tights for warmth underneath.
  • Thick tights – A good pair of thick tights can be so versatile in the Winter! And by “thick tights” we mean opaque tights that are lined with a thin layer of a fleece-type material. They can be worn alone with a cute skirt or dress, or layered under jeans to help cut the cold and biting wind.
  • Thin cashmere sweater – A thin cashmere sweater is not only an all-time wardrobe classic, but it is one of the easiest ways to add warmth without adding bulkiness. It can be layered over a tank, Henley, or even a long-sleeved button-up shirt for the ultimate in preppy chic. In really cold climates, it can even be used as a layer under a thicker sweater.
  • Body-con long-sleeved Henley or crew neck shirt – These are some of the best, no-brainer layering pieces you can have in your wardrobe. If shopping for actual “base layers,” these shirts are almost always in a form-fitting Lycra, blended with some type of wool or synthetic fiber, since these will hold in heat much better than cotton. They come in all sorts of colors and look beautiful layered under a flannel or plaid shirt, worn open.
  • Pashmina shawl – This, again, is another multi-tasking star for Winter! Much more versatile than a classic narrow scarf, the shawl can folded and worn as a thick and cozy scarf, or it can be opened and worn over your shoulders as a shawl. And if you look online, you’ll find no less than 100 different ways to fold it, wrap it, and wear it!
  • Fuzzy socks – Think these are just for bedtime? Think again! They solve one of the epic conundrums of Winter-weather lovers everywhere…how to keep your feet warm and comfortable without causing them to sweat up a storm in your boots! Fuzzy socks, unlike wool socks, manage to keep in warmth, but still allow your feet to breathe. Plus their fluffiness adds an extra little bit of cushioning, which is always appreciated on lovely, crisp Winter walks in the woods!
Festive Party Eye Makeup Ideas

You’d like to think of yourself as pretty hip, sometimes adventurous, and you definitely know a thing or two about makeup. So when you get invited to a party, you immediately think of all the wonderful, slightly daring, party eye makeup looks you want to try…but when the night comes, you settle for the safe-but-pretty brown smokey eye and marginally-brighter-than-you-normally-wear red lip. Well, we say no more! No more playing it safe! It’s a party…you should have party eye makeup to match!

  • Glitter girl – The easiest, fastest, and most fun way to get the party look you’re after is to go for glitter! Party eye makeup is glitter eye makeup. And glitter eye makeup needs a good lid/shadow primer first (best picks: Urban Decay Primer Potion and Too Faced Glitter Glue). Apply to lid and allow to dry before patting on glitter shadow (pat…don’t sweep! It will go everywhere). There are many powder shadows with anywhere from a little to a lot of glitter, but if you want to pack a true punch, check out a glitter pigment (MAC has several amazing shades).
  • Metallics – Metallic eyeshadow brings a lovely and highly reflective shimmer to the eye area. Here, too, a good primer is recommended before use, since this party is going to put your new party eye makeup through its paces. Metallic shadow can also be used along with matte shadows to create a sultry and edgy smokey eye.
  • Big lashes – Another winning way to make a big statement is with big lashes! You can flaunt your own by first curling with your trusty ELF eyelash curler, applying lash primer, and then two coats of the best thickening mascara you can find (Dior Show or Maybelline The Falsies are both awesome for adding volume and length). Of course you can opt for false lashes too! There are literally hundreds on the market to choose from (some of the best picks for quality and cost are Eylure, Ardell, and Dolly Wink). Many are natural hair or mink eyelashes, and are reusable. All it takes to create a look is eyelash glue, and a little imagination!
  • Liquid eye liners – The choices of liquid eyeliners and liquid eyeliner styles today can help create incredible and fun eye looks. And liquid liners aren’t just black and brown…there are bold and vivid brights, sparkling jewel tones, mega metallics, and even glitter! Line just the top lashes for a flirty pop, or line the entire eye for an exotic wow!

There are so many eye makeup options, you can’t help but step out of your comfort zone in the most beautiful and daring way. Remember, you’re going to a party or event… your makeup is not supposed to look like you’re just heading out to the grocery store or a regular ol’ day at the office. With a little courage, your look will no doubt win rave reviews from your friends…but, more importantly, your new party eye makeup will make you smile and give yourself a silent pat on the back every time you pass a mirror.

 

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