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About Incipio

Founded in Southern California in 1999, Incipio startup with strategy for commitment to their customers and a passion for amazing product.Incipio later turned into an international powerhouse, with an incredibly diverse portfolio of company owned brands and licensed brands fused with a wide assortment of products that reach mobile consumers everywhere technology is purchased. With a far-reaching footprint and retail reach of over 50,000 storefronts spanning multiple categories Incipio's range and presence is unparalleled.

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How to Fabulously Dress an Apple-Shaped Figure

We know the frustration that can sometimes come from looking at the fashion magazines and then trying those looks on our own body type. More often than not, those fashion mag styles just don’t look right on us. Some even manage to look downright hideous. But it’s not your body shape that’s to blame. Would you blame your size 8 foot for not fitting a size 5 shoe? Of course not. The key to looking better is to know what works on your unique apple-shaped body. Once you know that, you can take inspiration from the fashion mag pics and make those outfits your own!

What identifies an apple-shaped figure?  Typically, apple-shaped figures are known as “top heavy.” You likely have broad shoulders and a full bust, waist, and upper back. You might also have thinner arms, legs, and hips, since you tend to gain weight around your middle. The key to dressing an apple shape is to draw attention away from your waist.

What to avoid:

  • Patterns/pictures that will draw attention to your middle
  • Any belt, especially those that are thick, will only highlight your mid-section
  • Clingy material
  • Shirts/dresses that are much too big, thinking that more fabric will camouflage your belly. It won’t…it will only make you look bigger.

Tops: Go for v-necks and slightly plunging necklines; those will help to elongate the look of your torso while camouflaging your middle. And even though you are an apple shape, you can still emphasize that small portion of your upper waist, right under your bust line with empire-waist tops. You can also try wrap tops that drape loosely over your belly.

Jackets: Belted jackets can help create the look of a thinner waist. But in general, coats, jackets, and blazers look great on you when worn open, as this creates a long visual vertical line, lessening the roundness of your middle. In terms of length, make sure the coat ends mid-thigh or longer. Shorter coats only serve to draw attention to your middle.

Bottoms: Pants are one article of clothing for you that can contain lots of embellishment, especially around pockets. Look for trousers with a flat-front and slightly flared bottoms, which will help to create balance with your mid-section. Wide legs would also tend to work well at balancing you out.

Dresses: Look for A-line, empire, and wrap dresses. All of these will help to create the illusion of a waist, without drawing attention to your belly since they nip in and then flow out and away from your problem area. Skirts should be A-line, and you can even get away with shorter lengths, since your legs are an asset!

 

How to Stay Warm While Enjoying Winter’s Outdoor Activities

What is it about Winter weather that makes us just want to get out and enjoy nature? Sure, in the Summer, you can get out and enjoy nature just the same, but as the temperatures rise, you can only remove so many articles of clothing before….well…you get arrested. But in the Winter, you can bundle up and really make the most of the world around you! No matter what you fancy… hiking, camping, or even just enjoying a festive campfire with friends…we’ve got the gear you’re going to need to keep warm and keep going!

  • Base layers – Why are base layers so important? Why can’t you just throw on a thick jacket and be done with it? Well, not only do base layers make it easier for you to adjust your body temp as you go, but they can keep you warm without letting you get overheated when enjoying activities outdoors. True base layers (long-sleeved tops and bottoms with fitted ankles) are worn close to the skin and are form-fitting (but not overly tight), made from polyester, wool, synthetics, or a combination of all three, but not Cotton will retain moisture and but will not retain much-needed heat.
  • Insulating layers – Worn over base layers, insulating layers should still be made of the same materials – wool, polyester, and synthetics – but are a bit thicker (not so thick you can’t comfortably move though). In more moderate climates, you might be able to skip insulating layers and simply double-up on base layers. This layer will be the one that you layer on and off as your temperature, and that of the outdoors, fluctuates. That means your insulating layer is best comprised of pieces with zippers and/or buttons (like these) for ease of use.
  • Weatherproof layers – Your outermost layers will be windproof, waterproof, and breathable. On top, that means you’re looking for a good hard-shell jacket, with plenty of zippers for extra ventilation. Regular jeans or pants will work over your base layer, but in colder climates, you should add a pair of weatherproof or weather-resistant pants. Not only will they keep your pants and under-layer dry, but they help to cut the chill of the wind.
  • Hats/gloves –In cold weather, your body first loses heat through your extremities. That means hats and gloves are definitely in order! Again, try to look for fabrics like wool, polyester, or synthetics, since they will hold the heat better than cotton. Hats and gloves should fit snugly …and fleece-lining never hurts. And, in this day and age, look for gloves with smart touch fingertips, so you won’t have to constantly be taking them on and off to use your phone.
  • Boots/shoes – Footwear should be waterproof, with thick soles, and have a fit with a bit of room. The extra room not only helps with accommodating the thicker socks (hopefully wool) you’ll be wearing, but it will allow for warm air to circulate and keep those toes warm.

Finally, add a hard-shell, insulated or lined jacket, one designed to take the elements, and you’re set. If you layer-up properly, and choose the right fabrics and fits, your Winter time wanderings are sure to be toasty, warm, and wonderful!

Essential Shapeware You Need Right Now

Holiday season = party season! With the holidays upon us, you’ll no doubt be planning your outfits for more than one festive get-together. Hair, shoes, jewelery, makeup…all planned. But you best not forget the most important piece…the shapeware! Before there was Spanx, there were girdles, but shapewear has evolved well past both now! So we’ve got 5 of your must-have pieces for the holidays, and beyond, right here!

Before we get to the list, there are some important things to know about picking out shapewear:

  • Stay with your size – Don’t think, “Well, I wear a large in everything else, so I’ll go with a medium in shapewear to really suck things in!” Nope. It doesn’t work like that. A smaller size won’t make you look smaller. Shapewear cannot make extra pounds disappear. As much as we might like it to be magic, it’s still governed by science. Choosing a smaller size will only relocate that fat to other, even less flattering places. So stick with your size, and let the shapewear do the rest!
  • Know the difference between medium and strong construction – If your shapewear doesn’t have a “performance level,” look at the label. The higher then nylon/Lycra content, the more dramatically it can change your shape. Just keep in mind the above rule…shapewear can smooth out bulges, but it does not “disappear” extra pounds.
  • High waist=smooth lines – There is nothing worse (or more uncomfortable) than the waistband of a girdle cutting into you or rolling down. That’s why you should be looking for pieces with higher waists. They will ensure a smooth, curvy waist. Some pieces are even designed to hook to your bra to ensure the waist won’t roll down!

5 key pieces of shapewear every woman needs:

  • Wear-Your-Own-Bra Torsette tank – This amazing little tank can smooth out your waist, tummy, and back while allowing your bra to keep your boobs full and shapely, not flattened and smooshed. The hem of it can also be used as a layering piece, as you would any other tank top.
  • WYOB Singlet – This is the piece you will want if you’re wearing a body-con dress or pants. As with the above, it will allow your bra to do its job while keeping your entire mid torso, from your waist to your thighs, seamlessly smooth and toned looking.
  • High-waisted Shaping Mid-Thigh – Perfect for under dress pants or a longer skirt. The high waist will keep your torso smooth, while the longer line keeps your butt/thighs toned and looking cellulite-free.
  • Half-slip with Built-in Panties – This is such a versatile and perfect piece! Worn under any body-con skirt or dress, the built-in panties help keep it in place, and your tummy, thighs, and butt looking fab.
  • Waist-Cincher – If you’re looking for a little extra oompfh in the “hourglass” department, this piece of shapewear is a must-have. Yes, its more restrictive version has recently been made famous by Kim Kardashian, getting the credit for “waist training” her figure back into shape after childbirth…but this version is much more wearable. The hook-and-eye closures and strong “boning” will nip you in, in just the perfect spot for creating an hourglass look to go gaga for!
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